High CPC niche not profitable - Financial blog with bad adsense stats

Hello

One of the projects I am currently working on is a financial blog that writes in Dutch. (Belgium and Netherlands)

CPC should be really high in the financial sector here. How do I know this? I have a couple "business partners" who also run a financial blog where the earnings are good.

In my situation it's NOT good. I'll share all the statictics and information on here. If it's not allowed, message me and i'll take the thread down.

The website I am talking about is http:/verdienveelgeld.be


I know this may not seem like much but ~90 targeted sessions is alot in this niche in Belgium. The website has more than 200 well-written articles with some articles ranking good.

So what's a normal CPC in this niche?

From what I have seen and researched should I get atleast 1,5-2,5 EUR per click. I sometimes get this per click but it's not consistent. This are the statictics from last month.


0.63EUR CPC in Belgium is REALLY BAD. The CTR is also REALLY BAD. From my experience and my other blogs I should be getting more clicks, more CPC and more CTR.

How about the ad placement?

I personally think the ads are placed good. I'll mark the ads red.


Is there anyone willing to give feedback on this?

If you require more statistics on this, just ask.

i agree. the ad placement is good. this is also how i structured mine.
my header ad earns more than the 2, and the sidebar ad being the worst

have you tried moving those ads just for the sake of testing?
also, there's an experimental offered by adsense for mobile users, have you enabled them as well?

You are getting good cpc what else you want $10 a click ?

Thats jut not enough traffic for adaense i think. Whats your goal and how much is your monthly revenue currently?

cocoholo said:

i agree. the ad placement is good. this is also how i structured mine.
my header ad earns more than the 2, and the sidebar ad being the worst

have you tried moving those ads just for the sake of testing?
also, there's an experimental offered by adsense for mobile users, have you enabled them as well?

Click to expand...

Moving the ad to where? I have one ad in the article, next to and on top of the article..
Yes I even enabled the experimental recently. on 98 views I got 1 click that got me 0,17 EUR..

Nut-Nights said:

You are getting good cpc what else you want $10 a click ?

Click to expand...

It's not a good CPC. On all my dutch blogs I am getting 1-2 EUR per click. Even on my non-targeted websites. This one is super-targeted. And my CTR is horrible.

you can try making it one column with adsense in the middle squared so that mobile users auto click it when they scroll

thescrrr said:

Thats jut not enough traffic for adaense i think. Whats your goal and how much is your monthly revenue currently?

Click to expand...

The statistics on the picture is the revenue from last month on that website. 3,6K pageviews and 14 clicks on a targeted website.

Simonseed said:

you can try making it one column with adsense in the middle squared so that mobile users auto click it when they scroll

Click to expand...

haha
That's against the rules and I am trying to keep all my adsense account's active.

ryanfallah said:

haha
That's against the rules and I am trying to keep all my adsense account's active.

Click to expand...

been doing it for nearly a year and a half on 3 sites
as long as there is good spacing I think it should be fine as its just another ad placement

If you use long contents you can also increase your ads (google lifted the 3 ads restriction if im up to date)

Place two 300x250 ad units side by side after your article title. Remove your social share buttons after the title. Put them at the end of the article.

For sidebar, use a responsive ad unit and make it sticky so when you scroll down the page, the ad will still be there.