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Help me with my ad a lot of visitors 0 add to cart [Q]

Discussion in 'Facebook' started by boleklolek, Jan 20, 2016.

  1. boleklolek

    boleklolek Senior Member

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    Hello,

    I have ad on facebook I already tried a lot of setups and now I have Dark Post ad and my audience is 600k mix from rich countries, poor countries and I sorted them by "buyuing by impulse" and now for the stats..

    0,10$ per link click , 1% ctr ( I know its not much ) and I have them optimised for website conversion using my facebook pixel, I had 31 link clicks and no one even added to cart, does it mean I have something bad in my setup, traffic is shit or niche is just shit?

    Jewelry niche so.. One thing I noticed whenever I target audience with website conversion thing no one's even add to cart, why is that? When I was using website clicks at least someone would add products to cart to abandon at checkout.

    Should I stay with website conversion or use website clicks?

    Im trying to sell something not just get visitors so... Im using shopify store and trying franklin hatchet method

    Please just point me in right direction
     
  2. Ambitious12

    Ambitious12 Elite Member

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    You can have many traffic ideas so that you can earn better,services like forum postings etc,guest blogs are really better means to get clicks.
     
  3. boleklolek

    boleklolek Senior Member

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    thats not what I meant mate, do you have any advice for me what I can do with my facebook ads? I feel like im doing something wrong
     
  4. anatho

    anatho Elite Member

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    FH method is very hard to do, in contrary to that everyone posted on the threads it would be so easy. It is not.
    If you place ads using website conversions, does it actually show conversions on fb? If not, ok. If yes, your conversion pixel setup is not correct.
    About not adding to cart, are you selling the products for free plus shipping, or for a "normal" price with free shipping? If you do the free+shipping method, many people will leave if they get to see shipping costs in cart.
    Also CTR of 1% is very low, I think your target group is not that good. Which interests did you select? Are these interests really related to your products and is your target group really passionate? E.g. if somebody likes BMW fan page, that does not necessarily mean he has one or he is willing to buy one ....