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Help me with ideas on getting holiday leads (Black or white hat) with some ideas of my own

Discussion in 'Black Hat SEO' started by sapmi, Jul 30, 2011.

  1. sapmi

    sapmi Junior Member

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    Hi guys,

    I'm working for this travel agent and i need leads because primaily we cold call to get people to buy our products. They have a website (theholiday-specialist[dot]com), which is fairly optimised but nowhere to be seen on google for any terms like package holidays, cruises, cheap holidays etc)

    This is what I propose we do:

    1) Set up some landing pages, designed to capture peoples details looking for particular offers like cruises, holidays etc.

    2) Look into pay per click on all networks, see whether we can get a good ROI for certain terms

    3) Look at pay per view advertising. See whether we can capture details from that.

    4) Look into banner advertising or sponsorship on forums or websites. Also look at affiliate networks

    5) Do search engine optimisation on the landing pages. Obviously onpage optimisation, however off page including backlinking, youtube videos, facebook? Use fiverr gigs for backlinking.

    Primarily we are after the UK market, although we would look at the USA aswell, although the time difference for us to call them would be a problem.

    My feeling is that the SEO would take ages! Are there any other little cheap black hat or white hat ways we could get leads faster? The offers are fantastic, so people should fill in there details no problem. Am I thinking along the right lines? I need ideas guys ;)
     
    Last edited: Jul 30, 2011
  2. DamageX

    DamageX Elite Member

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    How much would you pay for leads?
     
  3. sapmi

    sapmi Junior Member

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    Well we have paid close to $2 per lead and they were crap. Because I know a little seo, I want us to generate our own leads. If you know someone who could do this for around 20cents a lead though, of people actually looking for holidays in the UK, that would be good. However, our own lead generating strategy is better for the long term.

    Ideas guys please! Does affiliate marketing work in your experience guys...the problem with that is the crap blackhat leads I may generate from that! I would be willing to pay $2 per lead doing that, but very risky.
     
  4. DamageX

    DamageX Elite Member

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    Are you looking for people from the UK looking for holidays, or for people looking to vacation in the UK?
     
  5. sapmi

    sapmi Junior Member

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    Looking at the UK market primarily - people from the UK looking for holidays or cruises. May consider people from the eastern united states and eastern canada too.
     
  6. DamageX

    DamageX Elite Member

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    If you can do your own SEO I could hook you up with some low-competition keywords, for the UK market. For the right price. :)
     
  7. sapmi

    sapmi Junior Member

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    I'm ok with keyword research, thanks anyway. There is so much to choose from in keyword research for this niche.
     
  8. Kahoona

    Kahoona Newbie

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    You can try PPC networks, still possible but tough to get a positive return.