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Help me make my money back. I don't get how

Discussion in 'Adwords' started by Ignorant, Apr 30, 2017.

  1. Ignorant

    Ignorant Registered Member

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    Hello
    I received and offer of spending $25 to receive $100 worth of credits on adwords.
    Is this how it works, I create a campaign, which is a landing page? I post ads and then what's the best way to drive traffic to it? I pay every time someone clicks ad so does that mean I go bankrupt if someone keeps clicking and does nothing? What does someone have to do so I can earn my money back? Is there a way to pay very little per click and then receive more money back by getting paid per click?
    If they click on my ad what is the best medium for the clicker to be directed to so that I can make the money back easily? I wouldn't want traffic to click on ads and leave the screen without action.. it is tough enough to even think of where I can get massive amounts of traffic that would even click on my ad. How can I go about doing this the best way. Any experienced person please help much appreciated thank you for any comments or sending me to a guide so I can get money back and continue
     
  2. ego_whore

    ego_whore Regular Member

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    Yes, you will lose money if your competitor will click your ads from different machines. In order to make money with PPC advertising you'd have to spend less than you make from your potential leads (selling a service or promoting an offer) - that you got figured out, what you didn't figure out yet is what are the profitable campaigns and keywords that drive sales, and this involves a lot of testing and investment - nobody is going to disclose their profitable campaigns.
     
  3. LucidMarketing

    LucidMarketing Regular Member

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    Pay-per-click services like Google Adwords are advertising platforms. The big advantage unlike other advertising methods like print or radio is that you are targeting (if you do things right) at the moment people have shown an interest in what you sell. Another advantage is that you pay only for clicks, not views.

    You earn money when people buy from you, no different than any other business advertising using other methods. People search --> they see and possibly click your ad --> land on the desired page --> possibly buy your product. As with any other business, how effective that is (how many people buy from you) depends on a few factors, one of which is how convincing your sales message is.

    In PPC like Adwords, you pay less when your ads have high quality. There's even a metric they use: QS - Quality Score. Effectively, QS is a measure of your CTR (ad click rate) compared to competitors. If your CTR is better than the average competitor, your QS is higher and you pay less than if your QS was lower.
     
  4. NoEzMoney

    NoEzMoney Registered Member

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    What do you think advertising for? Of course if you want to make money, you will have to sell/resell/affiliate a product, or many products if you want to earn more.

    Running adword campaign only brings customers to your store (if your ads copy is better than your competitors), the rest depends on you and your product/price/store outlay.

    I suggest you research more on forum like Making Money or My Journey to get a hold of what can be profitable with adword campaign. always research before doing anything.
     
  5. AneaKr

    AneaKr Jr. VIP Jr. VIP

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    First, do it on paper. Think about what you want to sell, what your goal is, who are the people interested in your product, and how they search for it.

    Then, continue with keyword research, search for most relevant keywords with medium amounts of traffic. Don't go with general keywords. If your niche is travel, never bid for the word "travel".

    When you set your campaign, don't use broad type keywords. You don't want to allow google to choose which search terms you appear for.

    And, always keep in mind a $ amount of how much you can spend for a sale/lead. If your revenue per sale/lead is $20, you don't want to spend $20 to get it.

    Always use a call-to-action in your ads, make them more informative than salesy. Have a good looking landing page for your ads, relevant to your ads and the keywords you target so you can get a high Quality Score.