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[HELP] How to reach the right market and get more sales for mobile app?

Discussion in 'Business & Tax Advice' started by AnotherOne, Mar 18, 2015.

  1. AnotherOne

    AnotherOne Senior Member

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    Hello,
    My team has created an app which is in real hot niche. The demand of the app is very high and it's trending worldwide. The app targets business owners.
    We have everything ready with us but we have no idea how to market that app. We have a dedicated team for calling (to targeted leads) but we are not getting any result.


    The app's price depends on features and platforms support but the basic price we are quoting is $16k. Our competitors are quoting $25k+ for the same (basic) app. We have better, professional and High Quality design and we are offering some new features too.

    We have already sold two apps in US (before we hired a marketing team) but we are not getting any sales now (maybe our calling team sucks?). We see 1-5 daily projects on freelancing sites about that app.


    Do you guys think that posting a project to get marketing or other services on Elance or oDesk will help us? Do you think we have to change our marketing team?
    Any help will be appreciated.

    I am open to answer any question.


    P.S
    It's not a WTB thread but if you think your services can help us then let us know via PM. No service selling here please.
     
  2. BassTrackerBoats

    BassTrackerBoats Super Moderator Staff Member Moderator Jr. VIP

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    Have you done an online public relations campaign and had your app publicized in trade magazines?

    I'd be looking at some of the publications that people read that relate to the businesses that would benefit from the App the most and getting write ups in there. Paid or free, that is the first thing I think you need for that to build credibility and get exposure.
     
  3. AnotherOne

    AnotherOne Senior Member

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    No, we haven't done that and we don't know what's online public relations. Anyone providing that service here in BHW?



    Sorry, I was unable to understand what you were trying to say.

     
    Last edited: Mar 21, 2015