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[Help] Fluctuating Rankings - Crawl Errors?

Discussion in 'White Hat SEO' started by PlanALink, Nov 24, 2015.

  1. PlanALink

    PlanALink Newbie

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    Hello,

    I am new to Blackhat world and have been brought here because I am having some issues with a customer.

    I have a SEO client and cannot work out why his website is fluctuating on his rankings so much.

    With my own personal website we have had no issues and when improving in rank week to week we did not have much fluctuating.

    Here is the rankings:
    13/08/2015 20/08/2015 27/08/2015 07/09/2015 14/09/2015 21/09/2015 28/09/2015 05/10/2015 12/10/2015 19/10/2015 26/10/2015 02/11/2015 09/11/2015 16/11/2015
    Keyword 1 Page 3 Rank 4 Page 2 Rank 10 Page 3 Rank 1 Page 2 Rank 7 Page 2 Rank 6 Page 2 Rank 6 Page 1 Rank 5 Page 2 Rank 3 Page 1 Rank 9 Page 1 Rank 9 Page 1 Rank 10 Page 1 Rank 10 Page 1 Rank 9 Page 1 Rank 10
    Keyword 2 - Page 2 Rank 8 Page 3 Rank 2 Page 2 Rank 8 Page 2 Rank 6 Page 2 Rank 7 Page 1 Rank 8 Page 2 Rank 4 Page 1 Rank 10 Page 1 Rank 9 Page 2 Rank 3 Page 2 Rank 2 Page 1 Rank 10 Page 2 Rank 1
    Keyword 3 - Page 2 Rank 4 Page 2 Rank 7 Page 2 Rank 2 Page 2 Rank 3 Page 2 Rank 6 Page 1 Rank 6 Page 2 Rank 2 Page 1 Rank 7 Page 1 Rank 7 Page 1 Rank 9 Page 1 Rank 9 Page 1 Rank 8 Page 1 Rank 8
    Keyword 4 Page 3 Rank 4 Page 3 Rank 4 Page 3 Rank 5 Page 2 Rank 2 Page 2 Rank 2 Page 2 Rank 6 Page 2 Rank 1 Page 2 Rank 8 Page 1 Rank 7 Page 1 Rank 6 Page 2 Rank 1 Page 2 Rank 1 Page 2 Rank 2 Page 2 Rank 1

    Can any one shed of expertise on what could be causing the rankings to fluctuate so much on a weekly basis. These keywords are not very competitive either.

    The only thing I can see that could be causing it is crawl errors, There is some random errors that I cannot solve for example. the 4 errors the site has now its saying its linking from pages that do not exist so have no idea how Google is finding the pages plus I have checked the sitemaps to make sure they are not hidden in there.

    One error is saying there is a page being linked from sitemap but when I check it is not on the sitemap?? This is a wordpress install and I did not build the theme so wondering if theres some major issues.

    Any ideas would be much appreciated.
     
  2. faithjhung

    faithjhung Jr. VIP Jr. VIP

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    Hi what kind of link building are you doing? If you are creating links, this is normal. People call it the Google Dance
     
  3. PlanALink

    PlanALink Newbie

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    I am slowly building back link but have not done many (quite new to SEO), but the backlinks have only started to come in in the last few weeks.

    done a couple on tumblr for example and now trying to move into relevant blogs to build the links shareing an info-graphic (if anyone has any better ideas on this strategy let me know).

    Main reason for my post is the crawl errors keep popping up every few days so just want to know if thats the issue thats causing the fluctuating.
     
  4. PlanALink

    PlanALink Newbie

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    What is peoples views could crawl errors cause this much fluctuation?