Ok, not exactly, but the guy has copied my character's story, adding few of his touches and even used the same name. Both of us are marketing via adwords. His copywriting sucks but his before/after photos are convincing enough... more than mine. It made me wanna change my before/after photos, so I was wondering: Would it be a good idea to STEAL his same pics? Or would it affect any or both of us negatively? I've also noticed that the guy was recently searching for my site via google. The same guy who owns that domain, typed my site's url in google and paid me a visit. Via regular searching though. Any suggestions guys? .