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Have you found succes in paying IG to grow your account?

Discussion in 'Instagram' started by datsunguy, Jun 19, 2017.

  1. datsunguy

    datsunguy Supreme Member

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    Over the last week or so i've been experimenting with paying IG to promote posts on one of my accounts for the sole reason of growing said account and so far (and not really surprisingly so) it's been disappointing with only a small handful of new followers gained. now this hasn't been a high budget thing and it more to test the waters and see if it could be worth investing some more funds in, so not a big deal.

    Now i've been experimenting with a car photography based account and i've noticed targeting english speaking 3rd world countries results in a lot larger audience for the same money spent focussing on 1st world countries.
    for example 4 euros on a 3rd world targeted ad resulted in a post reach of 6500 accounts
    and 8 euros spend on a 1st world (near identical) targeted ad resulted in a post reach of just 1500 accounts

    Now obviously 3rd world countries are worth less than 1st world, presumably because they are less likely to buy shit. But this I think is still a good market to continue experimenting with purely to pump up follower plus engagement with real accounts (i've noticed that for some reason poorer countries are more active on my accounts) provided of course I can find a way too get enough followers per ad for it too make sense.


    So have you found success in promoting your account via IG ads? and if so would you mind sharing you results/experiance?



    NOTE:

    Now I dont need to hear stuff like "you should just do shoutouts/botting/EG groups/whatever" I know all that lets keep it on topic on IG ads.
     
  2. T&K

    T&K Newbie

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    I too have been testing the waters trying to find the cheapest cost per follower using IG ads. I have over 50 different combination of ads running so I will let you know my results. So far Canada and the USA are running very high as you said and not a viable option for growing a large following inexpensively. I am only testing english speaking countries at this time and will post back here when I have a larger sample of results.
     
  3. colorme

    colorme Senior Member

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    What is the percentage in follow back from running ads? For example, if your ad's reach is 6,500; how many new followers do you get?
     
  4. ginobrugman

    ginobrugman Junior Member

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    I have a starting Babe Niche account. But promotion is hard. Every post gets declined. Even when the wear clothing and only see their but cheeks. I must find another way. You guys got some tips?
     
  5. boxhead

    boxhead Newbie

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    Advertising in order to get a follower boost is a waste of money, for one simple reason: the advertisements appear in the wrong place.

    Instagram needs to offer two types of advertising: in-feed, and in-explore.

    In-feed advertising is intrusive, but may get you conversions if you're selling a product and the ad/product is good/reaches the right people. I've seen all types try to pimp their account (from influencers to inspo pages) via in-feed advertising and it does. not. work.

    Why? Well, unobservant users think they're already following your account and they're just seeing content as per usual. Observant users, on the other hand, are going to think you're bothering them with your advertisement at worst - or they'll just ignore the ad at best.

    It gets worse: Instagram delivers your ads to your existing followers. It doesn't care who's following you and who isn't. It just looks at users most likely to engage with your content. And those users are - you guessed it - your existing followers! Which can result in a sort of singapore exploit-type response: your followers actually purge rather than grow. But that aside, it's obviously a phenomenal waste of money if you're trying to grow your account by delivering ads to your existing followers.

    Which is why Instagram need to offer in-explore advertising. "Organic" growth comes from exposure on users' algorithmically-generated explore pages. Everyone wants to be on everyone's explore page. And everyone wants to be as close to the top as possible. That's why everyone is using engagement groups - they're fighting for that space. Of course, everyone's explore page is unique to them, just like their feeds. So there's no reason why Instagram can't drop in the odd advertised post in peoples' explore feeds. If they did it right, it would be totally unintrusive and highly, highly effective for growth. Because users are using the explore page to discover new accounts.

    TL;DR
    Advertising currently sucks for account growth. Instagram need to offer advertising in explore pages - not user feeds - for account growth.

    But they probably won't. Because they're bozos.
     
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  6. tux

    tux Jr. VIP Jr. VIP

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    well that an hell of an explanation and it make sense.
     
  7. ginobrugman

    ginobrugman Junior Member

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    Nice! Thanks for the explanation. Is there any way of promotion for IG without wasting money? Shoutcart? Plughype?
     
  8. alan116

    alan116 Newbie

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    How accurate is this statement. I have seen Ads Promotions from Instagram from people I do not follow in my time-line. So the Ads I think it delivered to non-followers and maybe followers but I'm not sure.
     
  9. hexengon

    hexengon Jr. VIP Jr. VIP

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    how much does it cost to gain 1000 followers from paying IG ads ?
     
  10. ginobrugman

    ginobrugman Junior Member

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    I dont think there is a set amount of $. There are many factors that influence the amount of followers you get from an Ad.
     
  11. alan116

    alan116 Newbie

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    I think no followers will gain if they not interested, so what they are selling is number of views (impressions) to the Ad-Post, so if they charge $100 for like 10k views, you may end up to 0 follwers due to not interested or like you... or 10k followers if they love you.. if you a sexy girl ;)
     
  12. boxhead

    boxhead Newbie

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    It's both.

    But seriously - even if your ad went out to people who exclusively weren't following you (and most brands wouldn't actually prefer this by the way - because their algorithmic ranking is so bad that advertising is their most likely way of being seen - even by their own followers), you'd still gain very few followers. The only time you're gaining a significant number of followers from outside the explore page is if you're tagged in a repost (shoutout, whatever you wanna call it).
     
  13. alan116

    alan116 Newbie

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    And you may gian followers easily if you are famous by the way people will follow you, being famous, or posting something attractive to people. No need for Ads at all.
     
  14. datsunguy

    datsunguy Supreme Member

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    Please do it would be interesting to see what you come up with.

    oh so far its been terrible from the ad that got 6500 reach I only got back about 5 followers.


    Agree, although from my ads i've seen very little evidence that my ads are being shown to my followers I have seen it before with other accounts im already following, which to me feels like a cop out from IG.
    If IG did start offering in explore ads that would be great for growing accounts, but for now its just like you said people that see posts in the feed probably dont realize they aren't following the page.


    heh, incidentally had a post go viral a few hours ago (all natural with no EG) and that just shows how much more valuable it is to be in the explore section than any other method like paying for ads, shoutouts or F/UF.

    I will likely try out IG ads for promoting products in the near future but for now it just doesnt seem like its viable option for account growing.
     
  15. austine7714

    austine7714 Newbie

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    how many followers did you get from the viral post and what was the post about
     
  16. datsunguy

    datsunguy Supreme Member

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    So far about 100 ish followers and still gaining, views are currentlly at 12000 (this particular account has just shy of 9k followers). in the automotive niche and its a video.
     
  17. Pantone1738

    Pantone1738 Newbie

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    Been looking into this as well. How do the pricing structures work in terms of impressions and how targeted are they?
     
  18. AYCEE

    AYCEE Newbie

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    Had to log in just to reply to this.

    The answer for me is a huge YES. I've spent 2k on IG ads since last July. With these I've grown my personal IG account from about 8k to 42.5k and counting. I am a bit different since I'm not promoting a business, but video content that I create for my personal account (skits, funny vids, challenges, etc.)

    Until last week I was getting about 3k likes / day with $8 of ad spend (USA targeting only) then shit hit the fan and my ads started failing. Not sure what the issue is, but I've since moved on and started promoting to English speaking countries worldwide. For example I started running a new video 2 days ago, and for $20 of ad spend, I've reach over 200k people and 120k views.

    The reach itself DOES NOT convert to a lot of followers, it takes a TON of manual work following / unfollowing people who interact with my ads. I average about 250 followers per day with a price of about 0.02 per follower.

    I've been holding this info to myself for the longest time as I don't want any competition. BUT I think I'm pretty well seasoned with using this strat for over a year and don't fear anyone barging in anymore.

    Hope this was helpful, please feel free to ask any questions and I'll try my best to answer them. I can provide screenshots as well if you'd like!

    Thanks all,

    Jai - @saijmith
     
  19. Pantone1738

    Pantone1738 Newbie

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    So you've been spending with instagram for about 11 months now and have gained around 30k followers?
     
  20. AYCEE

    AYCEE Newbie

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    Yeah something like that. I honestly don't know my exact stats, just what my FB ads spend shows me and my followers graph on social blade. Doesn't seem super duper speedy BUT 95% of my followers are real, active users. It's normal for me to get 2-3k likes per video and 10k-15k views. I refused to take the fake followers, blackhat methods route. It's much more satisfying to known every person that follows me has ingested my content in some way, not just a random user following me back because I followed them, you know?