An acquaintance I have known through a friend for 20 plus years, works for the town and runs the local free paper. It is printed and mailed monthly to all town residents and businesses. It is also in PDF form as well as in a website form. I asked if I could write an article on electrical or heating or air, and as long as it is written editorial wise I can get a byline with a hit of my name and website. Since this is my own hometown and I am trying to own my local electrical market, does this fall as an unstructured citation or more as guestblogging, or since it is a town owned paper some type of backlinking juice? Pretty much can't hurt me right? Figure I would ask the experts here. Evidently there are still a few town owned papers still around. Wanted to make you guys aware of this.