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Has Google+ Already Beaten Facebook

Discussion in 'BlackHat Lounge' started by SpellZ, Jul 13, 2011.

  1. SpellZ

    SpellZ Regular Member

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    http://inside.offervault.com/2011/07/has-google-already-beaten-facebook/

    Just within the last two years Facebook overtook Myspace as the king of social networking. Now Myspace has been relegated by the technology and advertising community to the garbage heap of websites. Now has arrived what everyone knew would come, Google+, the newest best ?social network? to compete in a crowded pack, dominated significantly by Facebook. Many people see that Facebook has a stranglehold on the social networking, and that nothing will take away its crown. I see completely the opposite that Google+ has already won, and within a year will easily take away any dominance that Facebook has, quickly sapping Facebook?s influence and value.

    For the last few years, I?ve made the argument to friends and colleagues that Google should be buying Facebook, it was only a natural progression. Instead of selling to Google, Facebook felt that it was a long-lasting company that itself needed to buy other companies and become the next Google. In this, Facebook has made a complete miscalculation and they?ve already lost the war, barring some miracle ? and here?s three reasons that I feel confident in my prediction:

    1) Google has everything already Facebook has and more. While Facebook is attempting to buy or partner with companies like Microsoft, Google already have competitive features for almost everything Facebook wants. From mail, to video chat, to embedded search, these features are seamless within Google and in many cases superior. Now when you login to Google+ you are connected to all these features and will be able to use it as part of your social networking experience. If they don?t have it, rest assured they will get it.

    2) Advertisers love Google. Despite Facebook?s enormous growth in advertising, Google is still the main source of advertising money. Google has known for a long time that everything is interconnected in interactive advertising and has been building and buying solutions that will connect with their Google+ technology. The universal login that Google+ will become, combined with mail, calendars and much more will provide targeting feature that no other network, no other behavior targeting company can even come close to duplicating. Pretty much, with Google+ turned on, most of what you do, from networking, to search, to mail, to surfing non Google websites will have you somehow connected eventually to their back advertising and targeting systems. Advertising prices will rise, Google?s income will double, and many other advertising solutions will have no way to compete, including Facebook.

    3) Facebook cares too much about ?social networking.? Social networking as a stand-alone solution is gone. With Google, everything will become on function of the internet. People have made for a while the argument that Facebook is really just another extension of the internet, and that ?social networking? is nothing more than another word for what we all do on a daily basis ? just made easier by software solutions. However, with Google+ all these interests, all of the networks and groups that we create will be more integrated into every other function of the internet. Remember that Google is often the first site, the main site that everyone uses on a daily basis to connect to everything else they want to know. Search will become a social tool and social networking will become a search mechanism. There will be no distinction perceived or in reality. When you are connected to the Internet, for most of us, you will always be connected to Google.

    That last point really wraps up all the points together. Technologists have been claiming for a while that at some point the Internet will be more than just a destination on a computer or phone, but instead a part of everything we do. Microsoft knew this many years ago and has been trying unsuccessfully to have a universal login that will log you into everything. Even before that America Online (AOL) wanted to be the login to the internet, but never even came close to converting from an ISP to a destination. Facebook has been quickly addressing this, with integration into blogs, login for everything, but they still aren?t anywhere near the daily influence and reach of Google. That?s what Google has over Facebook, and what will make Google dominate the market. The pure integration potential of Google is just amazing. Since most users on the internet chose the easiest solution, whatever is put in their face (or the first page of Google), that is where they will all eventually go.

    If Facebook doesn?t like it, they also have another reality to face: Google generates somewhere around 30-times as much revenue as Facebook and they can easily buy all the new users they need.
     
  2. lancis

    lancis Elite Member

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    Along the history I saw many of them.

    It all began with IRC... I was a student back then and Internet was a young virgin populated by geeks. People weren't used to the idea of tolerant anonymity, and picking a RL fight over an insult was a daily business. We were arranging the time and the place, and well i was beating the crap out of them. Geek v.s. kickboxer is a funny sight.

    Then I switched to MUD (Multi User Dungeon). Genesis - does anyone remember it? There I made my first steps, first with English, then with coding. It has a warm place in my heart, but even Genesis is long gone.

    LJ! Yep, I was blogging some. Still reading here and there. Overall its no longer interesting, but from time to time I find it useful.

    ICQ? Wasn't it nice to have the ability to communicate with your friends online? Once I found ICQ I forced everyone around me to install it. And when they started to bother me I dumped it into the garbage bin.

    From ICQ I went straight to Skype, guess what? Same story - too much time wasted on pointless talking. There you go, Garbage bin.

    Odnoklassniki? Yep, long long time ago I was born in that hole known as Russia. I found all my class mates, had a little chat, figured they didn't do much with their lives and well.. sent it to the garbage bin.

    Here comes the sweetest part - Facebook. I was always among the first to discover things. I was the first to join as well. Back then Facebook was just past its college domination. I enjoyed my privacy until the world started to discover Facebook, and my friends/classmates/enemies started to discover me. Then I left in a search for the next big thing.

    Google plus you say? Well... it just went straight to the garbage bin for some reason.

    To be continued..
     
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  3. sirgold

    sirgold Supreme Member

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    In their dreams they have... Like they did with orkut and buzz... :D
     
  4. anandganni

    anandganni Junior Member

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    according to me they did....i am bored with facebook and wanted to try something new...i like the features very much....the circles are really great....u can have different circles for family, friends and so on...i liked the hangouts too....google + rocks...
     
  5. HatIsBlack

    HatIsBlack Regular Member

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    hehe People are doubting by default. but still they follow the wave (=

    I have to agree to OP in a way. Google+ has mutch bigger potential. it's somewhat a bigger hype around this then buzz and okrut.
     
  6. anandganni

    anandganni Junior Member

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    buzz and orkut are no way nearer to google+...everyone are really looking forward for the invites....i think people use both as off now...i do the same...as all of my friends are not into + right now...but once all my friends are into + then i rarely use facebook and so will many of them...
     
  7. Talsin

    Talsin Regular Member

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    I dont think its already beaten Facebook, but I have had a LOT more people ask me for Google+ invites (and stay active on Google+) then I saw with their other social networking attempts (i.e Wave). It wouldn't surprise me to see a large number of people make the switch permanently. Though the basic reason is that people dont like/trust Zuckerberg, so now we have an alternative to Facebook which is still pretty much Facebook people are jumping to it. BTW if people need Google+ invites send me a PM with your email addy.
     
  8. thachcaodotcom

    thachcaodotcom Junior Member

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    and I'm myself as a peddler, go through the crowded community to earn money for feeding my family, lol.
     
  9. hourb

    hourb Newbie

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    Couple of suggestions for google+1
    keep apps and game spam away.
    allow search in my wall. quick ajax search to find a particular post or videoo
    Allow facebook connect to join google+1 :p
    good technology to find and delete dummy accounts.
    More frequent updates and new features.
    Suggestion box to get ideas from users.


    If google could do all these.. i m sure it will beat facebook.
     
  10. albaniax

    albaniax Elite Member

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    This would be the solution for Google to make it BIGGER right away without much headache :)

    We will see..

    But I looked at Google's investments. They now are big into buying these types of things:
    - REAL-TIME targeting
    - Mobile Ads
    - Better Content ( latent database )

    .. many other ..

    .. and now the social aspect, which would kill it if they drop FB!

    Further, they also don't have any Twitter contract anymore, it's all in the +1
     
    Last edited: Jul 14, 2011
  11. kryptocrap

    kryptocrap Registered Member

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    not yet, but maybe in 3-5years from now.
     
  12. derago21

    derago21 Jr. VIP Jr. VIP Premium Member

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    Agreed, But it will take atleast 3-4 years to win the social marketting era :)
     
  13. Altar59

    Altar59 Newbie

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    G+> FB IMO

    It has gifs for Christ sake!
     
  14. nitroxeno

    nitroxeno Newbie

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    I give Facebook 6 months