1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Got any good BUZZ ideas? word of mouth.

Discussion in 'Offline Marketing' started by hockmasm, Mar 24, 2012.

  1. hockmasm

    hockmasm Regular Member

    Joined:
    Mar 17, 2012
    Messages:
    270
    Likes Received:
    17
    I read a book called BUZZ and it talked about a website company and how they generated BUZZ word of mouth marketing for the site doing outrageous stuff.

    like, trying to rename a city to the site name, putting logo on urinals, etc. got people talking.

    what are some good ideas to generate some buzz for a company? something that does not cost much but will create lots of traffic?
     
  2. MitchHoward

    MitchHoward Junior Member

    Joined:
    Jan 16, 2010
    Messages:
    192
    Likes Received:
    96
    Whatever you do, don't do this. It's unlawful; falls under property vandalism laws and is subject to arrest and up to $2,500 fines just for a single sticker.

    No shit.. my brother is an attorney sees this shit all the time.

    There is a difference between "promotion" and "branding"...at least to me there is...Promotion is like sending reports to prospects, joining networking groups etc.

    BRANDING is expensive. Branding is basically sticking your company in the public's head so when they think *web design they think *(your biz)

    This is were radio spots, banners, sponsorship, blah blah come into play.
     
  3. hockmasm

    hockmasm Regular Member

    Joined:
    Mar 17, 2012
    Messages:
    270
    Likes Received:
    17
    the urnial things were what the company bought and then gave them to local bars and restaurants for free. saved them money so they let half do it. they didnt stick the sticker on ones already in there LOL