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Got a few questions about adwords

Discussion in 'Adwords' started by choad, Jan 7, 2009.

  1. choad

    choad Registered Member

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    ok first question i have is, what are impressions?
    second is how many keywords should i have for each campain? is it better if i have around 2? or should i have like 50?
    3. how many campains should i have? (as in how many ads should i make?)
    4. is adwords an effective way of getting people to getting people to your landing page which is pretty decently written?
    5. should i use adwords in a competive market such as weight loss? (expecialy if im on a pretty low budget as in less than $100) If now what should i do to get traffic?
    6. should i target keywords that hgas many serches? or should i target low keywords?

    ty in advance =)
     
    Last edited: Jan 7, 2009
  2. Entrepreneur

    Entrepreneur Regular Member

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    First of all i'd tell you to avoid adwords if you don't know the answers to questions like your first. I don't wish to offend you, but Adwords, although it looks easy and simple, will rape you bank account like nothing online if you don't know what you're doing.

    Secondly, you can't learn what to do in a few lines or reading/questions and 30 minutes. You need to read, alot. I've slowly evolved with the systems by keeping up to date on the Adwords Learning Centre, and you could, of course, read though a lot of that and learn from the horses mouth.

    Search the forum for Perry Marshall's book and also have a butchers at Adwords Miracle, although they're old and i suspect, inaccurate, they'll give you a nice intro.

    Anyway, you questions.

    1. Impressions are the number of times your ad is shown. It doesn't discrimiate and registers an impression, whether above the fold or not.

    2. Keyword number: I stick to 5-10 per ad group. Without getting too deep with you, keep the words related to each other, the ad and the LP.

    3. However many you feel are necessary? Although you appear confused by the terms. First you have campaigns, then within each campaign you have ad groups, within ad groups you have ads. And then ads are triggered based upon KW/placements/etc.

    4. Yes, but will depend upon a multitude of factors ranging from the quality of you ad, right up to the quality and competition within your selected niche.

    5. I don't mean to sound harsh, but YOU must avoid markets like this with such small and limited knowledge. You will get eaten alive and you could go through the budget it minutes with poor management. Every man and his dog plays in this park and it's just one of those markets, that without decent experience and knowledge, is a complete waste of life.

    6. This question is far too sweeping, you must, MUST, learn some more, because this question will vary on so many different levels it's almost beyond answering in my arrogant opinion. I mean what's the competition like in number, how good are they, what's their sales funnel like...

    Sorry for being so blunt, but the best thing you can do is learn more. And if i was you, i'd keep my money in my pocket until such time as I knew exactly what i was doing. :D
     
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  3. Entrepreneur

    Entrepreneur Regular Member

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    Here's the book's i found them for you! Aren't i a nice person. :D

    Perry Marshall's book.

    Code:
    http://rapidshare.com/files/148787259/The_Definitive_Guide_to_Adwords__PW_-_adwords__.pdf.html
    
    Password: adwords

    Adwords Miracle
    Code:
    http://rapidshare.com/files/164559149/adwords.zip
    
     
  4. ortal

    ortal Junior Member

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    1. impression is appearance of your ad.
    2. 50 keywords is a few, 300 is decent, some has 50000.
    3. first tell me how many sites should one build.
    5. never,even with several years of experience.
    6. both are great. depends on your abilities (and you need experience to cultivate and know them).