So I purchased an EMD with 8200 exact searches and low compedition (moz score of 21) and 2.50 cpc. The emd relates to a women's hygiene issue I could see myself monetizing the site by selling women's creams and other things however the name is ridiculous. Do I really begin to make an authority website based off of a ridiculous domain name? I'll give you an example of the name: Yellowsmellysubstance.com Haha. What is the best solution to take this domain with a name like that and build around it? Any help is much appreciated.