After testing a number of "mobile-friendly" and "not mobile-friendly" icons in the past few months, Google has finally decided to officially release "mobile-friendly" labels within its search results that notify users if a website is well-designed for mobile devices. These labels are the first step in helping mobile users have a better mobile Web experience, says Google. In order to be eligible for the "mobile-friendly" label, a page must meet the following criteria as detected by Googlebot: Avoids software that is not common on mobile devices, like Flash Uses text that is readable without zooming Sizes content to the screen so users don't have to scroll horizontally or zoom Places links far enough apart so that the correct one can be easily tapped Google notes that it will gradually use these mobile-friendly criteria to decide a website's ranking in Google's search results. To make sure your pages meet the above criteria, you can run the mobile-friendly test, read the Google Webmasters mobile guide, get your mobile usability report in Google Webmaster Tools, or check Google's how-to guide for third-party software like WordPress to get a mobile-friendly template. The "mobile-friendly" feature will be rolling out globally in the following few weeks.