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Google Lighbox Announced... Friend or Foe?

Discussion in 'Making Money' started by trance92071, Nov 6, 2012.

  1. trance92071

    trance92071 Senior Member

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    I am sure there are a lot of you that may know about this and there are some that don't. Have you guys heard/read out this? I was just reading up on it on the peerfly blog. Definitely worth checking out :D

    Article: Google has just announced that they are introducing a new ad format called Lightbox. According to Google, it is a standard ad format that will actually expand into a canvas takeover ad after the user hovers the mouse pointer over the ad. You are only charged when the ad is expanded. This should allow for you to optimize and only pay for engaged users. The ad must be hovered over for 2 seconds before the ad expands.

    http://peerfly.com/blog/2012/10/02/new-google-ad-format-lightbox/
     
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  2. mrsix

    mrsix Power Member

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    Freakin' awesome imo
     
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  3. Stizerg

    Stizerg Power Member

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    they will charge you for expending your ads, not for clicks. smart way to make money out of nothing
     
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  4. AzonGeek

    AzonGeek Jr. VIP Jr. VIP Premium Member

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    Well, so far looks good...
     
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  5. trance92071

    trance92071 Senior Member

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    Yeah so far I am liking it as well. I think there are much more opportunities with this new type of ad placement. I guess we will have to wait and see what the big G reveals.
     
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