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Google Just Admitted More Than 50% Of The Ads It Serves Are Never Seen

Discussion in 'BlackHat Lounge' started by DarkPixel, Dec 7, 2014.

  1. DarkPixel

    DarkPixel Jr. VIP Jr. VIP Premium Member

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    Full article here: http://www.businessinsider.com.au/google-display-ad-viewability-study-2014-12
     
  2. Bucketbot

    Bucketbot Regular Member

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    I wonder if they're including mobile statistics as well. I notice ads being cut off on mobile sites that are not optimizied.
     
  3. ShadeDream

    ShadeDream Elite Member

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    That's bad news for AdSense earners.
     
  4. The Scarlet Pimp

    The Scarlet Pimp Jr. VIP Jr. VIP Premium Member

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    i was getting many hits from double-click but they all seemed to be from passersby. so i changed my settings to 'search network only' and now i get fewer drive-by clicks.

    does anyone have success with 'double-click' ads?
     
  5. boberbrian

    boberbrian Registered Member

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    Yeah. Sounds like there is going to be a rates decrease.. I hope not
     
  6. MafiaBoss

    MafiaBoss Elite Member

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    awesome,,,,,,,,,, so freakin awesome, return all the money to advertiser's back @$$ h0l3s.
     
  7. Hawkster

    Hawkster Jr. VIP Jr. VIP

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    Im not surprised in the slightest by that tbh.
     
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  8. Aluminium

    Aluminium Jr. VIP Jr. VIP Premium Member

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    Matt Cutts YOU BLACK REPUBLICAN MOTHERF*CKER!!

     
    Last edited by a moderator: May 18, 2016
  9. ShadeDream

    ShadeDream Elite Member

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    Why hate? At the end of the day if the advertisers are stupid enough to pay all of that money, let it be.
     
  10. prab1996

    prab1996 Elite Member

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    they only charge for clicks not for views.
    -=-
     
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  11. LakeForest

    LakeForest Supreme Member

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    So anyone's adwords campaign going way slower than anticipated? This is probably why.
     
  12. Ray209

    Ray209 Newbie

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    Do you think this could have a big negative impact for AdSense earnings in the future?
     
  13. darkhorse30

    darkhorse30 Junior Member

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    how do i get a doubleclick adxseller account? i could even pay for one
     
  14. gilmah

    gilmah Junior Member

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    nowadays the internet users are more smart and more blind ads, the solution is just create a banner that has out of the box model