Google Core Update and Recovery

wblteam · Jul 5, 2021

Google is releasing a broad core algorithm update today on July 1, 2021. Google’s guidance on recovering from this update is the same as all other core updates launched in the past.

Do you experience recovering any website earlier (previous years)?

What strategy worked for you?

How long waited to recover from broad core update?

Thanks in advance for sharing your experience

Dreams411 · Jul 5, 2021

I think it's too early to start making adjustments. Give it some time, may be in two or three weeks time. You never know, the table might change in your favour at the 11th hour.

wblteam · Jul 5, 2021

Dreams411 said:
I think it's too early to start making adjustments. Give it some time, may be in two or three weeks time. You never know, the table might change in your favour at the 11th hour.

Yes, I know that.

I asked sharing experiences of previous years. Based on previous years' experience many of us will be guided on what to do for this year.

kaudo · Jul 5, 2021

I was not hit back in December and I experienced some nice improvements at the end of June with a sudden drop on July 1st.
The rankings are now dancing. They are generally better than e.g. 1 month ago, but worse than June 29 - 30th.
From my experience almost every core update starts with a considerable improvement, then a drop, bouncing back and forth, then a short plateau and stable but slow growth. To me, it usually takes around 20 - 50 days to get to the stable, slow growth phase. We are on day 5 of those 20 - 50 days.

wblteam · Jul 5, 2021

kaudo said:
I was not hit back in December and I experienced some nice improvements at the end of June with a sudden drop on July 1st.
The rankings are now dancing. They are generally better than e.g. 1 month ago, but worse than June 29 - 30th.
From my experience almost every core update starts with a considerable improvement, then a drop, bouncing back and forth, then a short plateau and stable but slow growth. To me, it usually takes around 20 - 50 days to get to the stable, slow growth phase. We are on day 5 of those 20 - 50 days.

If this update is not the first core update for your website. After 50/60 days, does traffic back fully like before the core update? What was your experience?

hideath · Jul 6, 2021

wblteam said:
If this update is not the first core update for your website. After 50/60 days, does traffic back fully like before the core update? What was your experience?

not necessarily and most of the time it actually doesn't
if you do check some authority websites traffic using semrush, you'll see that they had their massive ups and downs especially during some update
keep working on your website content and build links, make sure everything is well made with it (HTTPS, speed, core vitals, search intent, etc...),
target the website growth by going for more keywords and leave the google updates influences as a kind of gamble

HenryObi · Jul 6, 2021

wblteam said:
Google is releasing a broad core algorithm update today on July 1, 2021. Google’s guidance on recovering from this update is the same as all other core updates launched in the past.

Do you experience recovering any website earlier (previous years)?

What strategy worked for you?

How long waited to recover from broad core update?

Thanks in advance for sharing your experience

After improving the speed and core vitals of one of my sites barely a month ago, I started seeing positive changes. Only for the site to start losing keywords again early July and it's still losing.

Maybe we'd have to wait for sometime

kaudo · Jul 6, 2021

wblteam said:
If this update is not the first core update for your website. After 50/60 days, does traffic back fully like before the core update? What was your experience?

Unfortunately, there is no guarantee that after this broad core update, the sites will behave the same as after previous broad core updates. Broad core update is a general earthquake, after which there will always be some winners and some losers. No need to panic, we are currently only at the beginning of the rollout, be sure not to take any corrective measures before July 15, such as deleting content, massive purchase of links and the like. simply, wait a month, do the same as before, expand and improve content, user experience, etc ...

kaudo · Jul 6, 2021

HenryObi said:
After improving the speed and core vitals of one of my sites barely a month ago, I started seeing positive changes. Only for the site to start losing keywords again early July and it's still losing.

Maybe we'd have to wait for sometime

I am loosing too, which is a feeling that I don´t like at all. But as for core web vitals, i know i did everything I could and during june i saw a decent increase. So I'm counting on it to be on the winning side when the update rolls over to all Google data centers and settles down a bit.

wblteam · Jul 7, 2021

hideath said:
not necessarily and most of the time it actually doesn't
if you do check some authority websites traffic using semrush, you'll see that they had their massive ups and downs especially during some update
keep working on your website content and build links, make sure everything is well made with it (HTTPS, speed, core vitals, search intent, etc...),
target the website growth by going for more keywords and leave the google updates influences as a kind of gamble

Yes, I agree with your observation.

In most of the cases, 80% of traffic loss pages didn't back on top ranking. Traffic rebuild by new pages or existing pages starts performing which were not before the update.

For industry giant authority sites, they are creating a lot of pages or publishing new articles regularly. In that case, giant authority sites can retrieve traffic easily.

On the other hand, mid-level or small websites are struggling unless publishing new articles/posts.

kaudo said:
y only at the beginning of the rollout, be sure not to take any corrective measures before July 15, such as de

Yes, I agree with your suggestion.

MisterF · Jul 7, 2021

wblteam said:
Yes, I know that.

I asked sharing experiences of previous years. Based on previous years' experience many of us will be guided on what to do for this year.

You can't fix something as new as this based on what you fixed last year or the year before, as these are new algos and updates.

wblteam · Jul 7, 2021

MisterF said:
You can't fix something as new as this based on what you fixed last year or the year before, as these are new algos and updates.

Yes, I think so. Google is always unpredictable.

flyfck · Jul 12, 2021

did anyone notice change in indexed pages or googlebot visitations to your pages since July 1st?

TomTheCat · Jul 12, 2021

flyfck said:
did anyone notice change in indexed pages or googlebot visitations to your pages since July 1st?

Googlebot has a 30% increase in visits on one of my websites.

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