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Google AdWords - Can u Run it Successfully with 1 Keyword?

Discussion in 'General PPC Discussion' started by jharr53301, Jul 1, 2011.

  1. jharr53301

    jharr53301 Regular Member

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    Hi: I want to launch a campaign but I only want to run it on 1 keyword which gets a ton of traffic - the other keywords I'm already got top google spots for organic traffic.

    Is it possible to run a successful campaign and get a top position if I set it up right with just 1 keyword? :confused:
     
  2. Autumn

    Autumn Elite Member

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    Sure, why not? However to get a good quality score (and thus cheap clicks on a high volume keyword) you may need to set up a site of at least several pages, not just a single page.
     
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  3. jharr53301

    jharr53301 Regular Member

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    Great - thanks - this site already is a well established site with over 50 pages and does already have several keywords ranked in the Top 1-3 spaces in both Google and Yahoo. It's just this 1 keyword is ranked like #4 in Google but I want to see if I'll get more sales if I can get in in the #1 space for Google Adwords.