Best two ways to learn something new is to 1) learn from someone who has already proven to rise above and be successful with what you want to do or 2) go to the source. I'm a n00b, so don't ask me. So, here are some links/info from the source - Big G itself. I just started running Adw0rds at work and spoke with a G rep. Here is some info he provided and a YT video I found on my own that was more up-to-date than what G's YT channel had.. Webinars.. HTML: http://www.google.com/ads/experienced/webinars.html G beta Learn Center.. HTML: http://www.google.com/intl/en/ads/learn/ Adw0rds Blog.. HTML: http://adwords.blogspot.com/ Adw0rds Online Classroom (YT channel).. HTML: http://www.youtube.com/user/adwordsclassroom?feature=watch 26 Most Commonly and Costly Adw0rds Mistakes (YT vid presentation).. HTML: http://www.youtube.com/watch?v=lACRjtNqQN0 Also, you don't need a website to use G Ads... HTML: http://www.google.com/adwords/express/#utm_medium=et&utm_campaign=en&utm_source=ww-ww-et-nelson_new&utm_content=ww-ww-et-nelson_new You can easily find free $100 coupons through your hosting account, or searching on here for some links on G that provide one free coupon. You need to spend $25 to get the coupon first. Try it, test, try it more, and call G with questions!