Followers vs Engagement

Nokia man

Nokia man

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Do you think follower count is still an important metric for TikTok marketing? A smaller account with an extremely engaged audience can potentially generate better results than a much larger account whose followers rarely interact with the content.
 
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Nokia man said:
Do you think follower count is still an important metric for TikTok marketing? A smaller account with an extremely engaged audience can potentially generate better results than a much larger account whose followers rarely interact with the content.
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i agree. follower count is merely a unit imo and engagement is what actually attracts views.
 
follower count mostly just number in my opinion.real engagement is what matters more because thats what can actually bring views.
 
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