Hi all guys. First of all than you for reading my post. I work at a startup, we threw a huge budget in adwords during 2 years. Despite I was the sysadmin I knew a little about what SEO is and always asked my bosses to start respecting it to promote our company, fucking investors who joined us decided SEO is not productive because it takes time while paid paganda works fast. We are already 2 years and half and their paid propaganda didn´t anything. Since half year I started SEO by myself, I left the servers and started taking care of the SEO with the help of "The art of SEO (Eric Enge, Stephan Spencer, Rand Fishkin, Jessie Stricchiola)" + Google + BHW (BHW is becoming my bible). What I do: 1) Research the best keywords 2) Use the keywords in H1, title, meta description, content, at attributes. 3) Built secondary properties (blogs) which still are not strong. 4) I buy a monthly package at thehoth (Platinum) for backlinks 5) I did some Press Releases 4) Social media, when we publish twice weekly on our main blog posts are shared in FB, Twitter, G+ and Linkedin. 5) Sometimes a video,Im going to change it to 2 videos weekly on social networks. 6) I buy some .edu and .gov links here in BHW 7) Compress images more as possible 8) We use MaxCDN 9) I try to set the keywords in the URLs I used to buy backlinks on Fiverr, today I regret, Semrush and Moz tell me I have some toxic links there, I managed to downgrade them to few (maybe 10 toxic links). Any recommendation about what else can I do?, there must be things you experts now that is not in the books maybe? Thank you very much for taking the time to read my post and help me. Kind regards.