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Fake News Site as Landing Pages

Discussion in 'CPA' started by cpa348, Apr 25, 2017.

  1. cpa348

    cpa348 Newbie

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    Hey everyone, I am new to the Black Hat World Forum, I've been in affiliate marketing (struggling) for a few years now. I recently got involved with CPA marketing as it sounded like something I would be interested in doing. I've run about 4 different offers now in different verticals, with little to no success. I am using search PPC as my traffic source. I am using my own landing page (native) that leads to the offer, and am tracking keywords/behavior. I have yet to make a sale.

    Upon doing some more research, I found that my competitors in a specific vertical are using fake style news pages. Most in which are using big name Logos such as People, US Weekly, etc.. These pages are using celebrities names, quotes, and images to promote these products (cpa offers). It is obvious that celebrities such as Dr Oz, Oprah Winfrey, Ellen Degeneres are NOT promoting or backing these products.. It is also obvious that these types of pages are probably converting like crazy.

    I am skeptical of using a celebrities name/quote/image to promote a product that they have no affiliation with. How are these people getting away with this type of stuff? I even see one of these pages running on Google, which I though was very strict on affiliate marketing.

    Basically, I'm just trying to figure out how someone is getting away with this. These sites have been running like this for years. Is there a way to create an entirely fake site like this without having ANY repercussion with the law, provided you use a disclaimer stating that the entire page is a hoax?

    My Affiliate Manager said that using a celebrities name or image is forbidden, but yet there are obviously plenty of people doing it and getting away with it, probably making affiliate networks some bank. They are aware of this, but probably let it slide anyways..

    Just looking for someone else's experience with these types of sites, or an opinion towards this type of marketing

    Thanks
     
  2. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    They're walking on thin ice. Celebs have lawyers 24x7 and the issues can range from a simple DMCA takedown request to a lawsuit.
     
  3. cpa348

    cpa348 Newbie

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    This is what I figured. Maybe I will try a different traffic source considering there are about 5-10 of these fake sites running in the top positions for various keywords. I understand stretching the truth a little sometimes, but going to this extent seems extremely unethical and risky.
     
  4. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Some of these sites can go a long way in offshore hosts that ignore requests from Western lawyers. Maybe Ms. Li Xong is actually Michael Smith in NYC :)
     
  5. blogzandstuff

    blogzandstuff Elite Member

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    A lot of celebs use websheriff, they search the net looking for this kind of stuff, is it really worth it?
     
  6. I know SEO

    I know SEO Marketplace Mod Moderator

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    Could it be that they are cloaking the page?