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Facebook's Latest Privacy Invasion / Money Maker??

Discussion in 'BlackHat Lounge' started by silentthunder, Jun 14, 2012.

  1. silentthunder

    silentthunder Jr. VIP Jr. VIP Premium Member

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    This sounds more invasive than ever but if you can't beat em, join em and make em pay! :p


    Facebook Exchange: A New Way For Advertisers To Target Specific Users With Real-Time Bid Ads


    Facebook is testing and will soon launch Facebook Exchange, a real-time bidding ad system where visitors to third-party websites are marked with a cookie, and can then be shown real-time bid ads related to their web browsing when they return to Facebook. This retargeting option could be a huge money maker for Facebook..............

    http://techcrunch.com/2012/06/13/facebook-exchange/
     
  2. ShadeDream

    ShadeDream Elite Member

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    Google has done this like forever?

    By the way FB are violating the EU cookie law... wonder if something will be done about that.
     
  3. silentthunder

    silentthunder Jr. VIP Jr. VIP Premium Member

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    You're right about Google doing it first. Its invasive when G does it but there is a flimsy argument for it. Its looking more and more like what some say about Facebook gunning for G's position.
     
  4. ShadeDream

    ShadeDream Elite Member

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    Well, those that are surprised by this are living in a different world. :)
     
  5. PhaseSeo

    PhaseSeo Junior Member

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    I am wondering what would be the outcome of this new feature. Anyway, does this not violates the privacy of the users?
     
  6. caspka

    caspka Registered Member

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    How they will mark? If they click a link from facebook?