Facebook Traffic - split content or one-page content?

Hi, I will start a new project and I will write List posts articles (top 10 nice cars etc) with at least 800 words every article.

What do you think? Is better to make a sideslow and to split the articles in 10 pages (user will need to press next) or is better to post on page article with some google ads on it?

What type of content will perform better?

From a professional view i'm not sure, but as a reader I get annoyed when I have to click and there are a lots of ads on the sides. I do have some top 10 articles that I can give you