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Facebook opens ads to casinos and other sins

Discussion in 'FaceBook' started by _Sunny_, Aug 29, 2011.

  1. _Sunny_

    _Sunny_ BANNED BANNED

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    Facebook, hoping to grow their advertising base has announced huge changes to their ad guidelines that will allow previously banned categories to advertise on their platform. One of the biggest changes it that now Casinos can advertise on the site, but only to those over 18 years old.

    Similarly, some online casinos that target only those outside the US may do so with special permission of Facebook?s ad team.

    Additionally, Dietary Supplements, banned because of the crazy affiliate Acai craze that targeted Facebook users, are now allowed. This however is limited to products that Facebook considers safe and excludes anything with Ephedra, HGH, Melatonin and of course, Steroids.

    Similarly, certified online Pharmacies may not advertise, as long as they receive prior approval from Facebook.

    The reversal on the decision to allow Pharmacies comes a day after search Giant Google settled with the US Government for $500M for allowing the promotion of illegal pharmacies on Google searches.

    A bit change in the guidelines is now that they layout specific examples in the help center of prohibited an allowed ads ? which has always been an issue for many Facebook advertisers who had ads removed, and often their accounts canceled with no feedback on the reasons why, or anyway to find out what happened.


    Source:
    Code:
    http://performinsider.com/2011/08/facebook-opens-ads-to-casinos-and-other-sins/
     
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  2. ahiddenman

    ahiddenman Elite Member

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    Wow i never would of thought they would have Gambling advertisers doing business with them.

    Quite shocked there !
     
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  3. _Sunny_

    _Sunny_ BANNED BANNED

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    Shocker:: No change in TOS yet... :s

    From the page: http://www.facebook.com/help/?faq=132086103534830


    Code:
    Facebook does not accept advertisements that promote online gambling through our self-service advertising channel.
    
    Gambling advertising may be available through a direct sales partnership with Facebook. These partnerships require a minimum monthly spend of $30,000 USD. Please contact us if this is something you are interested in.
    
    Sites offering gambling tips or information may be acceptable, but are not permitted to link to or promote any other site that offers online gambling. We may also accept ads for casinos and other location-based gambling. All of these ads must be targeted to users over 18 years of age.
    Both sources contradicting each other.
     
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