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Facebook CPC increase after increasing budget?

Discussion in 'Other PPC Networks' started by WizIMS, Jan 28, 2013.

  1. WizIMS

    WizIMS Power Member

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    I've had the following:

    1) Put the daily budget to 10$, then CPM was 0.05$ (yes :) )

    2) After putting the daily budget to 100$, CPM now is 0.17$

    How is that possible? How can I find the perfect daily budget to put?