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expanding company to Las Vegas, help?

Discussion in 'Black Hat SEO' started by indianaxjones, May 1, 2014.

  1. indianaxjones

    indianaxjones Junior Member

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    I am trying to generate leads to present for a current company I work for to expand into Las Vegas, NV.

    I would like to generate interest for an automated curbside recycling program for all of the private communities, not mandated to the monopoly waste company called Republic Services. The residents may have no choice but to go with the company the city has elected, but not residents of private gated communities, from what I understand.

    The current company I work for has been established since the 80s and has taken over almost every contract from Republic Services (BFI, A-1 Disposal) for the current city we are in and I think its a good time to present an expansion into Las Vegas, with the recent approval of curbside recycling in Las Vegas-North Las Vegas, and Henderson have already began this program, however as stated before, private communities don't have any other choice, but to go with the one and only company.

    If this just sounds like a pipe dream, call me out on it.
    If you have any feedback, suggestions, tips, please let me know.
     
  2. tony_d

    tony_d Elite Member

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    Sounds totally out of place on a BH forum :p

    In any case - I presume you'll be selling to the homeowners associations? What are the key benefits of your service, and whats your competitive advantage over their current provider?

    I'd put together a three step sales process;
    1) Initial call to identify contact person, and send brief email
    2) Call back to discuss in a little more detail, set meeting
    3) Hold meeting, full pitch, move to close
    4) Yeah, it's a 3 step process, but all your money is made in the 4th step - FOLLOW UP until they buy or they die.

    I don't see HOA's going out and searching for that kind of service proactively, especially being that it's (presumably) not something causing them pain at the present time, if they have an existing provider. Therefore, it's a 'go out and sell' type of service, and presumably one with reasonably long sales cycles, given the HOA meetings, etc, that go into the decision making process.
     
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  3. lozzacams

    lozzacams Newbie

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    Happy to help out.. PM me.. We're based in Vegas. :)
     
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  4. umerjutt00

    umerjutt00 Jr. VIP Jr. VIP Premium Member

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  5. spoiledbacon

    spoiledbacon Power Member

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    tony_d's suggestion is really great