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"Exact Search" question.

Discussion in 'Black Hat SEO' started by thizzladen, Jun 29, 2011.

  1. thizzladen

    thizzladen Power Member

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    This might sound a little noobish, but I've always wondered. When people say to target "Exact Search" keywords does that mean then you dominate the exact search that you will most likely be at the top of SERPs for the Broad Search of the same keyword?

    Thanks :).
     
  2. arasferra

    arasferra Registered Member

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    People look at the exact search volumes because, broad numbers published by google is tricky. Term paper products show 74K volume, but if you look at exact it is 2,4K. So if you rank on 1st spot, you will be getting around 80 impressions a day, not 2000. (Unless you rank for other variants of the keyword)
     
  3. bobbylove321

    bobbylove321 BANNED BANNED

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    You are looking at it incorrectly.

    The broad search and exact search determine the estimate "truth" about the search numbers.

    For example:

    You want to target "make money", and the broad says 1,000,000 searches, but this is NOT the real search numbers.

    The "real" search numbers are found with the exact match because then you will see it is something like 90,000 searches.

    However, be aware that the "real" and "truth" of search numbers are still about 25%-75% off because google lies a lot and makes up numbers.

    I ranked number 2 on the first page for a keyword with exact of 110,000+ searches and only recieved 3k each month.
     
  4. Chrisss

    Chrisss Senior Member

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    That's why it's a good idea to use a few bucks on a crappy adwords campaign and let it run for a week.
     
  5. Em][n3m

    Em][n3m Power Member

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    Difference from exact and broad match .

    for Example :

    Nokia games - 9000 broad searches

    Nokia games download - 3000 exact searches

    Nokia games free - 3000 exact searches

    Nokia games 2011 - 3000 exact searches

    clear now? :D

    did this help you? then press thanks :D:D
     
  6. thizzladen

    thizzladen Power Member

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    What I meant though, was: If you are number one for an exact match keyword would that help you get to the top for the same broad keyword? Or do you have to do different SEO for each version of the keyword?
     
  7. Ranko Jones

    Ranko Jones BANNED BANNED

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    Certainly not!

    This pissed me off for a while as ppl seemed to be saying that was the case (esp on stupid warriorforum).

    If you are number 1 for exact you could still be crawling away in the hundreds for broad and broad is all that matters in the SERPs cos how many ppl do you know does " " for every search?

    Still exact is useful for the above mentioned reasons of finding out true traffic.

    I guess I'd say (still from a noob perspective but from my current exp): exact = find out SEO optimized comp and traffic
    broad = overall comp but by looking at your serps (ignoring the amount how many millions or that bullshit as you are only competing with the top ones in the SERPs)
     
    Last edited: Jun 30, 2011