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Ecommerce Site - 500 Uniques a day but no orders

Discussion in 'Black Hat SEO' started by Openside, Jun 21, 2016.

  1. Openside

    Openside Power Member

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    Hi guys,

    I have an ecommerce site getting a decent amount of traffic and prices are a bit cheaper than the competition but not getting any orders. I have changed theme a few times and a few other things and still no joy. Site looks pretty good...not amazing but as good as the competition so can't really figure out what is going wrong?

    Anyone any ideas that I may have missed out on?

    Thanks!
     
  2. Jacksss

    Jacksss Jr. VIP Jr. VIP

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    Where is traffic coming from? have you tried out filling out the order yourself? What is the usual conversion rate in your niche?
     
  3. Ste Fishkin

    Ste Fishkin Jr. VIP Jr. VIP Premium Member

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    Pay per click... pay per click... pay per click... pay per click.... pay per click.... pay per click........

    Organic traffic is the shittest form of traffic there is for ecommerce. Open a google shopping feed tonight... I bet you have $1000/week of orders by the end of the month and that's if you do a bad job of it.
     
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  4. Openside

    Openside Power Member

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    Thanks for the reply as this is something I have not considered. Although I should still be getting some orders from that amount of traffic I would imagine..

    Is adwords better than shopping feed do you think?

    Thanks
     
  5. Ste Fishkin

    Ste Fishkin Jr. VIP Jr. VIP Premium Member

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    At my last job our organic conversion rate was 0.4% and bounce rate was 70%.

    PPC conversion rate was 3% and bounce rate 25%.

    The shopping feed is totally the way to go. They can see the price and product before they click, they know what to expect, they know what they are looking for...

    Organic traffic just did crap and didn't work for us at all.
     
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  6. Openside

    Openside Power Member

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    I must give it a try and see how it goes!
    Thanks again!
     
  7. RuthSam

    RuthSam Jr. VIP Jr. VIP Premium Member

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    Do you know of any script or something that can generate a Google Shopping feed? Just wondering, because reading the instructions from Google it seems not to be an easy task?

    Do you think this will work for all e-commerce service or only for product sale?
     
  8. Ste Fishkin

    Ste Fishkin Jr. VIP Jr. VIP Premium Member

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    it works for products... clues in the name mate. product feed.

    What software are you running? opencart and magento have loads of pluggins which will do all the hard work for you.
     
  9. platinumcent

    platinumcent Regular Member

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    did you try google product feed? Any positive results? I have woocommerce clothing store, I too need some sales man..

    Would be glad if you advice.
     
  10. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    Even at a poor 0.3% conversion rate that should equal sales. Site may be problems...

    -ThopHayt
     
  11. seogiantking

    seogiantking Power Member

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    Traffic is junk, check what type of traffic you getting? what sources and more details.
     
  12. xjapan

    xjapan Power Member

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    install the analytics and track your visitor behavior, check if there's any cart abandon or payment error.