[E-mail marketing campaign] Which software to use

Hello,

As I started looking around to start using an e-mail marketing campaign software. I first checked out the MailChimp, simply because it's top-of-mind. After doing some research I find there are various different tools which are less-limited. But I'm just curious if they're also as user-friendly as Mailchimp. Can anyone give some valuable reasons why to or why not to use different types of software? I'm talking about: ActiveCampaign, ConvertKit and Drip

You may checkout mailerlite... they are pretty good as well.

PHP-Rockstars said:

You may checkout mailerlite... they are pretty good as well.

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Thanks! I will take a look

Active Campaign is good for small business ventures, it is easy to use and has a low price. However their reporting is not quite up to the mark.Convertkit is more of a bloggers tool or someone looking to develop online courses. It is quite plain and doesn't have a lot of features. Drip is good for those who are at least familiar with digital marketing otherwise it tends to make you feel overwhelmed. So it is not as user friendly as mail chimp. Basically it depends upon your requirements which decide what kind of software is best for you. Mail chimp has the most basic automation builder and if you are going to send one or two emails once in a while then mail chimp is the best option for you.