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Domain Name Question.

Discussion in 'White Hat SEO' started by James2, Dec 18, 2012.

  1. James2

    James2 Senior Member

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    Hi guys, quick question: When buying a two word domain name (ie bookstoredotcom) is it better to hyphenate it (ie book-storedotcom), or doesn't it make any difference?

    Be interesting to know the answer to that and why.

    Thanks people,

    James :)
     
  2. politico

    politico Jr. VIP Jr. VIP Premium Member

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    Hyphens look spammy so if you have the option go for the non-hyphenated version. It makes it easier to tell people about verbally too. And it's easier and more natural to remember than non-hyphenated domain.
     
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  3. James2

    James2 Senior Member

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    Makes sesnse, but if you are using (ie) book store as your main key phrase, will Google read your domain as tow separate words if it's not hyphenated?
     
  4. Oukast

    Oukast Senior Member

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    Google doesn't care - there's no longer any extra benefit of EMD. You can rank "HoustonPuppyHouse.com" for #1 for the term "book store" if you want.
     
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  5. James2

    James2 Senior Member

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    Seriously, it's no taken into account at all?
     
  6. General Lee

    General Lee Regular Member

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    That's not my experience. I still rank EMD's super easy. All my EMD's are killing it currently.

    About the OP's question, hyphens are trash imo. They look super spammy..
     
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  7. politico

    politico Jr. VIP Jr. VIP Premium Member

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    I think the value of EMD was just turned down, not completely devalued. But yes Google is getting pretty good at separating words, hyphenated or not
     
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  8. YenSync

    YenSync Newbie

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    Go for a .com without hyphens or numbers. It's best practice.
    They are worth more too, in case you want to sell later...
     
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  9. Oukast

    Oukast Senior Member

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    I never said they'd be any harder to rank - just that there's not really any extra benefit SEO wise choosing between bookstore.com and book-store.com, as the domain itself doesn't (or at least, shouldn't) boost any rankings. Obviously, as pointed out many times, dashes make it look spammy, but otherwise there's no difference.

    And just for the sake of "I still rank EMD's super easy" argument; I also rank non-EMD .infos nicely :p
     
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  10. James2

    James2 Senior Member

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    Good info, but are you saying that if I wanted to rank for 'book store', it wouldn't make any difference if my domain was 'fluffykittens'dotcom? I always thought it was advantageous to have the main keyword/phrase in the url, although I do admit to being a SEO noob.
     
  11. Oukast

    Oukast Senior Member

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    I would go guessing that having a completely irrelevant terms in domain would cause some sort of "penalty", but it sure wouldn't prevent you from ranking it. But that aside, just go with EMD is possible, and it not, then try to stay away from dashes.

    There used to be an actual advantage using EMD, but not anymore. Still, people are way more likely to click on search result from bookstore.com that fluffykittens.com if they're looking for books. But SEO wise, there's no difference.
     
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  12. James2

    James2 Senior Member

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    I hear you and sorry for the noob questions, just trying to learn you know. Thanks a lot :)
     
  13. Dollmaker

    Dollmaker Newbie

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    I can say for absolute certain that an EMD CAN help you rank for a keyword in Google. When I first started a website not too long ago I decided to go on for an EMD.

    I launched the site and saw it was on the first page, maybe the 9th result. No SEO was done at all and the site was basically empty.

    Now the site is sitting at 2nd place for a medium competition keyword phrase.

    Bottom line is an EMD can still help you with rankings.
     
  14. amoore9900

    amoore9900 Regular Member

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    My EMD got killed but I have a buddy that I set a few sites up for on a emd and no links or content have been built for many months and he is as high as ever....I would say no - if you can avoid it...