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Does server IP affect rankings?

Discussion in 'Black Hat SEO' started by Pornguy, Jun 27, 2013.

  1. Pornguy

    Pornguy Regular Member

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    Yesterday, i switched a few of my sites to a new fully dedicated sever, each with their own new ip address. Today i check the ranking on all of my sites and see very good results. My main money site had 2 keywords ranking in the top 10, when i checked today I have 6 ranking in top 10. And the same thing happened with all my sites. Does anyone have experience with changing their sites ip address and getting positive ranking results? Or do you think that, now that all my sites have their own ip address, and most link to each other, that now it looks more natural and they are not all on 1 shared ip. Just thought i would share, maybe it will help someone else.
     
  2. innozemec

    innozemec Jr. VIP Jr. VIP

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    I don't think the separate IPs have such big impact on your rankings, though they contribute as well. The main thing i think that happened is that your sites now load tons more fast, because of the dedicated server and that brought the results you are seeing as G likes fast loading sites
     
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  3. Gogol

    Gogol Elite Member

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    innomezec is on the money. I also think the same. Your IP should not directly affect rankings, but the page load can...
     
  4. UltraLink

    UltraLink Regular Member

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    IP accounts for very little when it comes to rankings. Since hosting is a global market and there are no restrictions Google can't penalize sites for being hosted in a server halfway across the world.

    They can however (very slightly) give credit to a site that bothered to host itself in the same location as the target market.

    Page speed however can drastically improve your results if your site is loading substantially faster than it used to or compared to your competitors.

    If you've got both page speed and local hosting on your side - well, double whammy I guess :)
     
  5. innozemec

    innozemec Jr. VIP Jr. VIP

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    yeah, not to mention that the sites are now pointing to custom nameserver as well. Having all these things combined definitely improve the rankings!
     
  6. seohug

    seohug Newbie

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    correlation is not causation. I have moved sites before and couldn't point a drop or raise in ranking to that.
     
  7. rasmusk

    rasmusk Senior Member

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    LOL no offence but that is bullshit. So if you have a unique DNS and IP you should have better chances of ranking better? No no no.... People who talk about ranking better in Germany for example if you have a German IP is in some point right and in some point wrong. Location CAN be used to determine which country a website targets, but Google can also just use the websites language and the country set in Google Webmaster Tools to determine this.

    For OP seems like your improve in rankings is because of better load times, did you have shitty load times before? Because shitty load times effects rankings negatively.