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Does putting the KW in BOLD help anymore?

Discussion in 'Black Hat SEO' started by JuggernautJukey, Mar 3, 2014.

  1. JuggernautJukey

    JuggernautJukey BANNED BANNED

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    So I found a good KW. 40,000 searches (Yes, it's exact before anyone asks) and the competition according to Market Samurai is easy-medium!

    The top 3 sites look pretty good. However, the 4th site still has the keywords in bold! I didn't think that practice was still around?

    Does that indicate weak competition?

    Is it OK to do that?
     
  2. WinningIO

    WinningIO Regular Member Premium Member

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    Nope, on-page SEO is only 10% of SEO so I'd recommend spending more time on linkbuilding.

    Look at the backlinks of your competitors and focus on out-doing them instead!

    From what I see, Google puts more emphasize on <h1> and <h2> tags.

    Not as much on <b> or <i>
     
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  3. JuggernautJukey

    JuggernautJukey BANNED BANNED

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    Any tools you recommend for looking at the competitions backlinks?

    Preferably free :D

     
  4. SEOGrenoble

    SEOGrenoble Junior Member

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    I think it can help a little (like when you put a <h1> tag), but if all you keywords are bold, it can penalize you too..
    So, I would keep moderate.
     
  5. IMTopgun

    IMTopgun Jr. VIP Jr. VIP Premium Member

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    I would have to say it DEPENDS (pun intended) upon what else you are doing onsite and the anchor text you are using in your link building. If your keyword is actually included in very relevant content onsite then doing it once is not going to hurt and may help slightly.
     
  6. Automation247

    Automation247 Regular Member

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    I always put at least 1 time my keyword in bold.
     
  7. SEOGrenoble

    SEOGrenoble Junior Member

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    For a free tool, try backlinkwatch.com
     
  8. Techxan

    Techxan Elite Member

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    I read recently in one of matt cutts spiels that BU and I are considered text markup now a days, no extra weight is given to the words affected.

    Use it for the benefit or the reader, not for SEO.
     
  9. Paulie W

    Paulie W Regular Member

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    Before throwing some numbers around and giving wrong advices, please get your facts straight.

    When your Onpage sucks, you wont usually be ranking even with tons of good links. Onpage is in fact the most important part of SEO nowadays and this has been discussed here over and over again.

    @OP: No it does not help. However, Ive read case study which indicates that having bolded ot italic words in your text might push your ranking in general.


    EDIT: Oh, now I see why you are saying Offpage is 90% of SEO: you are selling spammy links. Aint this some coincidence?
     
    Last edited: Mar 3, 2014
  10. SteveWaller

    SteveWaller Regular Member

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    Any boost provided by bolding (or italics and underline for that matter) would be so inconsequential that it'd be virtually impossible for anybody to test accurately and say one way or another.

    If you want to highlight text for user purposes then by all means go for it but for SEO I wouldn't waste your time.
     
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