1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Does buying a high PR domain and changing it to a new niche work?

Discussion in 'Black Hat SEO' started by gorang, Oct 3, 2012.

  1. gorang

    gorang Elite Member

    Joined:
    Dec 6, 2008
    Messages:
    1,891
    Likes Received:
    1,650
    Occupation:
    SEO Consultant - Marketing Strategy
    Location:
    UK
    I'm thinking of shedding out a few hundred dollars on a high PR domain with some ncie backlinks and then completely changing its niche. I'm doing this with the idea that because the domain already has great Pagerank that it will help rank my new keywords dramatically in the new niche.

    Does anyone have experience doing this? was it a good investment or should i buy a new domain and spend those few hundred dollars on good content/SEO?
     
  2. acotut

    acotut Elite Member

    Joined:
    Dec 1, 2010
    Messages:
    2,294
    Likes Received:
    1,040
    Gender:
    Male
    Home Page:
    If you go for something like Insurance niche,then your plan is decent,else you're spending too much money on SEO,when things can be done much cheaper.
     
  3. gorang

    gorang Elite Member

    Joined:
    Dec 6, 2008
    Messages:
    1,891
    Likes Received:
    1,650
    Occupation:
    SEO Consultant - Marketing Strategy
    Location:
    UK
    But, does it work to totally turn a site from say, a tech related domain with good backlinks/PR into a website about insurance? Does it actually work very well?
     
  4. swi7ch

    swi7ch Power Member

    Joined:
    May 13, 2012
    Messages:
    528
    Likes Received:
    144
    Here's what you do--let's say the domain in question is about basketweaving. Make 50% of the site still about basket weaving and the other 50% about your personal Amazon store.
     
    • Thanks Thanks x 1
  5. Teront

    Teront Newbie

    Joined:
    Aug 13, 2009
    Messages:
    16
    Likes Received:
    4
    It's better than a new domain definitely, as long as the old site had some trust and authority it can't do you any harm. Of course it's better to keep the site the same so the remaining links are still relevant.
     
  6. gorang

    gorang Elite Member

    Joined:
    Dec 6, 2008
    Messages:
    1,891
    Likes Received:
    1,650
    Occupation:
    SEO Consultant - Marketing Strategy
    Location:
    UK
    Would hope to hear from people who have actually had experience in doing this.
     
  7. webmasterbd

    webmasterbd Jr. VIP Jr. VIP Premium Member

    Joined:
    Dec 2, 2009
    Messages:
    2,568
    Likes Received:
    2,120
    Occupation:
    Internet marketer,designer,blogger & many more....
    Location:
    HELL!!
    Home Page:
    Sounds good to me,does anyone have any good experience with this or tested out this option yet?
     
  8. spenzo

    spenzo Senior Member

    Joined:
    Oct 20, 2009
    Messages:
    967
    Likes Received:
    553
    AS per google new hit for EMD.. you could be right ...because google doesn't care about EMD now...
    so if you buying old domain...

    1. you will get authority
    2. PR
    3. Backlinks (from different sites and from different platforms)

    So bottom line is, your domain has authority,old too and has backlinks too...so it makes sense as per new google SEO laws and much better than fresh domain... where you have to start from scratch ...by first adding lots of unique content for page authority then building lots lots of backlinks for domain authority...