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Do you go by [Exact] or "Phrase" when researching your keyword?

Discussion in 'Making Money' started by maineyak, Jul 29, 2012.

  1. maineyak

    maineyak Power Member

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    Just as the title asks. Whatever choice is, what numbers do you go by, as in a minimum count before making it a good keyword?
     
  2. team74

    team74 Regular Member

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    Google keyword tool isn't accurate at all. One keyword I rank #2 is supposed to be 7k exact match, but I get 0 traffic for. Another is supposed to be 550, I also rank #2 but get dozens of visitors per day just from this keyword.

    Phrase match is good because it gives you ideas for what to use as your other anchors now that anchor diversity is more important. But [exact] is the only way to go if you want to measure size of the keyword... and even then Google likes to throw you off track like I said earlier.
     
  3. neu009

    neu009 Jr. VIP Jr. VIP

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    Go by exact so you get more accurate numbers. Remember the numbers are average over past 12 months. So Lets say its a seasonal keyword that gets 12k in January and 0 for all other months you'd see 1k monthly volume...So look at trends as well. Overall take into consideration the click distribution...