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Do you focus on the plural form of your keyword too?

Discussion in 'Black Hat SEO' started by seomadness, Jan 20, 2011.

  1. seomadness

    seomadness Junior Member

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    For instance, if you want to rank up for the keyword card, do you also work on the keyword cards or does it automatically rank for cards too?
     
  2. beazt

    beazt Power Member

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    In most cases, plural have higher search volume then singular version of the same keyword. A better approach would be to target plural. And no, you won't rank for plural if you have optimized for singular version, but again nothing is set in stone and it all comes down to how Big G calculates relevancy.
     
  3. nekrom

    nekrom Newbie

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    I also go for the plural as well, for the same reason Beazt said above.
    It generally ends up yielding more traffic and at the end of the day, that's what we are all trying to do.
     
  4. aReJay

    aReJay Power Member

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    Sometime the plural is my keyword, however 99% of times I will target both, as you are doing 90% of the work already for the other version, you may as well pick up some traffic from the remaining option with a smaller amount of work.

    -aReJay
     
  5. supremeboxtee

    supremeboxtee Registered Member

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    it also depends if google has the plurality/variation built into its algorithm

    for example, g00gle 'honda mods' and check the bolded words 'modifications, mods, modding, mod' are all bolded, someone correct me if i'm wrong but that means google sees the words as pretty similar, take the most common one or most 'spread' one and optimize for that

    i've practiced this for over 2 years, since i first had a 'word' 'words' issue, focused on the plural or most spread term and it worked for me, obviously not for 'honda mods', i wouldn't dare drive one of those :D
     
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