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Do I have what it takes to be a local internet marketing consultant??

Discussion in 'Making Money' started by ant1975, Apr 26, 2013.

  1. ant1975

    ant1975 Newbie

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    Hi,

    Im thinking of setting up on my as a local internet marketing consultant for small businesses.

    I am just not sure If I know enough though?

    I am knowledgeable on SEO,PPC,Facebook,Twitter,Google+ and Google Places etc, Wordpress, Keywords, etc etc but have no formal qualifications?

    What do you guys think??

    Thanks
     
  2. phracktl

    phracktl Regular Member

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    Go for it. Nothing to lose, all to gain.

    Here's a secret: consultancy is sales. Full stop.
    Ok, technical sales - but success all about confidence....AND the ability to deliver

    Have both of them and you'll be fine

    Dont get hung up on qualifications. They give some measure of reassurance to buyers - ie. reducing technical risks at least - but IM/WP is low on technical risk (its not NASA, yeh)

    So stick to your strengths in negotiations and for areas where your not experienced - hey, be honest! People respect that.
    You can always say - well thats outside my area, but I can find/organise/manage...a possible solution

    Negotiate frankly and fearlessly. Make your deals on the basis of sound and clear offers:

    X (+ Y) for $Z in T time

    But look at your offer from the other end of the telescope too> the customers view.
    If you can sell benefits, rather than features (as poor salesmen do), you'll find good buyers

    And good customers is the lifeblood of a local business.
    g'luck
     
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    Last edited: Apr 26, 2013
  3. danailo

    danailo Senior Member

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    If you need approval by other people you are not ready IMO.
     
  4. ant1975

    ant1975 Newbie

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    I don't need approval, a bit of reassurance maybe but was more concerned with the no qualifications.
     
  5. Duffers5000

    Duffers5000 Elite Member

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    What qualifications do you need ? You can either do what you say you will do or you cannot.

    Your not trying to pitch to a Fortune 500 company just small local companies...Once you have a small portfolio to showcase your work you will be fine.

    By the way you can call yourself a "certified SEO Professional" or "Trained IT Specialist" just make it up like everyone else does.
     
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