Hello, me again, just completely confuzzled by SEO right now. Ok i want to rank #1 for a pretty competitive keyword. Although, i can see that the website who currently ranks #1 has: Just over 9k backlinks Majority of links have the keyword as anchor text It looks like they are on a sitewide blogroll, which covers a majority of their backlinks And i think thats it, really, hmm so do i need advanced seo, if there is such a thing? I have looked at fiverr and seen a few gigs which: sitewide blogroll on a pr1 site with around 6000 indexed pages, and 90,000 UV every month A linkwheel with 6 high pr blogs and 3000 backlinks across those 6 sites Article submission 60% unique, submitted to 1200 directories A backlink pyramid, with first layer 250 high pr sites with anchor text and on the second layer its 2750 profiles, all linked i assume Furthermore, i am getting a 10k link blast from Paper Boy, thank you! But, should i go ahead with what i have just detailed and found on fiverr? Or should i do my own backlink work? Am just confuzzled, need some direction and hopefully you guys can shed some light on how i can reach #1!! My site now ranks for the keyword, is 3-4weeks old, and is changing from avg position 100-110 Any help, advice would be very much appreciated thank you beforehand!!