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distibution of clicks on g's serps

Discussion in 'White Hat SEO' started by dizen, Aug 23, 2010.

  1. Aug 23, 2010
    #1
    dizen

    dizen Regular Member

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    Hi,

    Where can I find distibution of clicks on g's serps ? I found many articles regarding this. but almost all of them assume that adword premium listings and shopping result are not included.

    Thx
     
  2. Aug 23, 2010
    #2
    Micallef

    Micallef Supreme Member

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    You'll find it's different with every keyword.

    There is a general average set of statistics bandied around, but it doesn't take keyword differences into account.

    For some keywords, people will only click on #1 because they know instantly it's what they want.

    For other keywords, people will search on to page 2 and even page 3.

    The issue has to be examined on a keyword by keyword basis.