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difference in search between adwords and trends? G is fibbing?

Discussion in 'Black Hat SEO' started by Bostoncab, May 13, 2013.

  1. Bostoncab

    Bostoncab Elite Member

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    I recently searched for the keywords I buy ads for in google trends and the number of searches it was showing me were drastically lower. google been lieing to me or is there another reason the number would be lower?
     
  2. omnipotent$

    omnipotent$ Regular Member

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    Google just gives an estimation of the searches. Sometimes they're right on, other times they are way off.
     
  3. Bostoncab

    Bostoncab Elite Member

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    which one is more accurate? Adwords says 600 people a month search for my keyword trends says 67
     
  4. omnipotent$

    omnipotent$ Regular Member

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    I usually go with adwords. But the best way to find out is to set up a dummy ppc campaign and run some traffic to a domain with tons of content so you don't get slapped with high bids.
     
  5. BreakAllTheClocks

    BreakAllTheClocks Regular Member

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    By default the Adwords keyword tool gives the average searches over the previous 12 months. For a monthly breakdown of searches add the "Search Trends" column and then export to csv. I don't believe these search figures are just estimates, they match closely for hundreds of campaign keywords where we appear in the top 3 sponsored listings over the past 12 months.