shog
Junior Member
- Jul 23, 2019
- 138
- 111
I have an e-com shop that sells some products that are possibly using IP such as anime or superheros. Of course, using these names in our URLs and web copy drives traffic, but recently we received Google's famous notice for a handful of urls:

In this case, the domain name is important and I want retain it as a viable business with effective SEO. I've noticed that some of our larger competitors sell exactly the same products, but have removed all mention of the names in their text, but if you search for the IP names on their website, the results are still returned.
What's going to happen? and strategies to manage this
1) I assume we better move it to an offshore host and use another CDN asap
2) Is our paypal/credit card processing at risk if we have a DMCA claim? Not sure if these guys come after that.
3) I'm thinking we remove the infringing text, re-post the product listing on a different url path and then 301 the old product page to the new product page
What else can we do? Will Google eventually de-list the whole site?

In this case, the domain name is important and I want retain it as a viable business with effective SEO. I've noticed that some of our larger competitors sell exactly the same products, but have removed all mention of the names in their text, but if you search for the IP names on their website, the results are still returned.
What's going to happen? and strategies to manage this
1) I assume we better move it to an offshore host and use another CDN asap
2) Is our paypal/credit card processing at risk if we have a DMCA claim? Not sure if these guys come after that.
3) I'm thinking we remove the infringing text, re-post the product listing on a different url path and then 301 the old product page to the new product page
What else can we do? Will Google eventually de-list the whole site?