Right so I've been busy the past couple of days with a mobile media buy. I am running a payday loan, ~85.00 payout (on loan funding) from Neverblue. The first day I setup the campaign on MMedia (mobile traffic). I got an email from them offering a $75 trial run with a CC submission. I submitted $10 (could have been $1) and got a $75 credit. I have $85 to spend. So day one I get absolutely zero traffic. I upped my bid from 5 cents, to 25, to 50, to one dollar per click and got nothing. Turns out my targeting was too limited - I had set age to 21-34 only, and I also had the wrong size banner. Day two I opened at $.50 cpc hungry for any traffic, dump the age restriction, and make a couple other sized banners. I go off to do other things, come back 2 hours later and I've spent $9 for 2500 impressions with 22 clicks, 0 conversions. I drop my bid to $.06 and leave my $5 daily max. to cover me. I end the day as shown below: Yes everything is skewed high trying to get the traffic to run, and my banners are pulling .051% My banners are ugly as sin itself, and I am not used to working in such limited space. Lemme see if I can upload them: V1 V2 The background white is not usually there like you see here. Anyway, I just started the orange one today, and before you say "Fix your firggin banners and copy" I'll say this is version two, version four will look snazzy come tomorrow afternoon. Lessons learned: mobile banner sizes of 300x50 and 320x53 are getting traffic, 300X250 didn't. Still need to test a couple other sizes. I am going to try age segmenting again tomorrow, with the newer banners, as I don't need under 18 eating at my ctr. Here are V3 banners: V4 banners will color match the offer, like they should.