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Coupon increases CPC cost on Facebook Ads - Is it true?

Discussion in 'Social Networking Sites' started by samiejg, Apr 26, 2014.

  1. samiejg

    samiejg Senior Member

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    Is it true that coupons increase your CPC cost by 8% if you use a coupon? If so, why is that? To me it sounds like it's not much of a coupon if it's going to end up taking more money from you in the future.