This is something I've been struggling with lately, any advice from people who have experience with this debate is appreciated: I always debate creating one mega page of 4k words vs 8 pages of 500 words each targeting a different long tail keyword In the 4k version, each of those long tail keywords would be a paragraph header In the smaller version, each would be the title tag of the entire page. Heres an example: Macro topic: activities for senior citizens 1) card games for seniors 1a) solitaire 1b) spades 1c) go fish The above could be its own "card games for senior citizens" as a 500 word article with each game being an h2. Or it could be part of a mega article where "activities for senior citizens" is the h1, "card games for senior citizens" is an h2, and solitaire, spade, go fish are each an h3, and so on. And then the next h2 would be something like "arts and crafts for seniors", etc... I've utilized both but the results are murky. Til now I've looked at serps for the macro keywords im targeting and seeing whats ranking well. Curious what others think here. Thanks!