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Competitor is hiding links to his website on clients homepages?

Discussion in 'Black Hat SEO' started by codfordinner, Mar 15, 2016.

  1. codfordinner

    codfordinner Registered Member

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    Hello, a competitor I've found is hiding a branded footer link back to his website on many clients website.

    The link will be at the footer with something like: website design & seo done by "www.websitehere.com"

    They make the text and link white on a white background so it can not be seen.

    1. Does this actually provide ranking juice
    2. Does Google allow this? Is there a ban risk?
     
  2. youbike

    youbike Newbie

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    freelance job making colorful text in the bottom o
    that is very old trick
    google will lower the ranking in search engine if caught
     
  3. schleprock

    schleprock Regular Member

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    Wordpress and many others leave a link in the footer.

    However

    They do not camouflage it. I think there is a Google rule against that white on white stuff.
     
  4. DigitalCity

    DigitalCity Regular Member

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    If you are keyword stuffing with hidden color will get a hammer but if your just doing a simple refer or powered by link it will give him plenty of juice and this is done by tons of webmasters done for years and years.
     
  5. Zwielicht

    Zwielicht Moderator Staff Member Moderator Jr. VIP

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    It's called hidden text and links and it's against the Google Webmaster Guidelines.

    https://support.google.com/webmasters/answer/66353?hl=en
    It doesn't fool search crawlers as the link and text exist in the code and users can easily see it by highlighting the text or searching the code.
     
  6. SeoWrecker

    SeoWrecker Jr. VIP Jr. VIP

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    Doesn't matter
    Effective for churn and burn projects.
     
  7. parkersq

    parkersq Newbie

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    Its against Google's terms, but who cares. So long as you rank, keep doing it knowing that you can be hit anytime.
     
  8. codfordinner

    codfordinner Registered Member

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    Wouldnt this put the clients website at risk of being de-indexed? Or would they de-index the site that the link points to?
    Seems like the risk would be on the clients side..
     
  9. frenchboy

    frenchboy Power Member

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    no. 0% chance. google doesn't de-index sites lightly like that. a ranking penalty is possible if you get a manual review, but improbable.
     
  10. clevelandslim

    clevelandslim Jr. VIP Jr. VIP

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    This method is against the google terms. But it is useful for short-term ranking.
     
  11. Great Gatsby

    Great Gatsby Jr. VIP Jr. VIP

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    Looks a highly risky trick especially when we are working on long-term sites.

    Might be useful for churn and burn though.
     
  12. towelfox

    towelfox Junior Member

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    If he's a competitor and he's duping his clients then doesn't that provide a prefect opportunity to approach and poach? I would.