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Click to Call - Adword Extensions - WHO IS USING IT??

Discussion in 'Adwords' started by cdn_craigs, Oct 18, 2012.

  1. cdn_craigs

    cdn_craigs Jr. VIP Jr. VIP

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    hi guys

    I am thinking of trying out CLICK TO CALL feature with Adwords - any people here using it for a while? got a few q's, also would like to hear your feedback/results.
     
  2. Endire

    Endire Elite Member Premium Member

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    Cdn_craigs,

    Great question here. I know of some small businesses using this with variations on success. For example, it works well with local businesses that are selling a product or service that has a longer sales cycle. Things like home improvement products (i.e. siding, decks, kitchen cabinets, etc). My advice would be to try it on select ads before applying it to an entire campaign and see the difference between those and the ads as they were before.

    This post gives some more good examples of when you might want to use this feature,

    http://www.thomascreekconcepts.com/google-adwords-click-to-call-only-feature/

    I would also recommend setting up some type of call tracking service or having a separate phone number so you can tack conversions over the phone.

    Hope that helps,

    Shawn
     
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  3. captchadreams

    captchadreams Power Member

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    did you end up trying out adwords click to call yet?

    curious about your experience.
     
  4. cdn_craigs

    cdn_craigs Jr. VIP Jr. VIP

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    yeah i did - i did a case study vs BING - its in the ppc - other section.. i think or yahoo/bing section - but bing performed better
     
  5. captchadreams

    captchadreams Power Member

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    thanks, i'll look through your posts.