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Celebrity Niches and Domain names

Discussion in 'White Hat SEO' started by BFHoodn!nja, Jul 20, 2011.

  1. BFHoodn!nja

    BFHoodn!nja Regular Member

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    I'm in multiple celebrity niches to promote a Celebrities Product over Amazon or Adsense. I wanted to know to wat extend I can go with promoting a celebrities product.

    Example:
    Will Smith Releases "Fresh Belair Deodorant", could I use the domain Belair-Deodorants. c0m to promote the product with Amazon or Adsense ?
     
  2. akiaki

    akiaki Registered Member

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    Bump. Inquiring minds want to know.
     
  3. shankshera

    shankshera Junior Member

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    You can use any domains but EMD is currently the best. The most important is you do SEO work for your website with that keywords.
     
  4. akiaki

    akiaki Registered Member

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    @shankshera, that's not the question. We know EMD is desirable, but the issue is if trademark, copyright or personal name infringement becomes an issue and can cause you to lose your domain/site.
     
  5. GangsterProfit

    GangsterProfit Junior Member

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    It's a complicated issue that relates to the trademark itself. belair-deodorants.com would probably be ok because that's not a specific trademark. Someone living in belair could create a deodorants company and so it's not a very easily defendable trademark.

    If you're using a celebrity's name, you may have issues. Also, if you're using the exact name of a product you can run into issues as well. You can be sued. Generally you'll just get a takedown request and if you comply you'll be alright.

    I recommend searching for IP and trademark lawyers, giving them a call for a quick consultation and asking a couple questions. They'll give free advice usually because they want you to be a client. If you call 2-3 of these guys you'll get a pretty solid explanation of the issues.
     
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