Hey BHW, This is my first time attempting to rank a site for a KW of such magnitude, the KW itself receives 40k+ Local US Exact Searches so the money is there if I get to #1. I have an almost exact EMD but with an extra letter S in between the two words. i.e: Cook Book -> I get cooksbook.org Here's the competition: As you can see the competition is pretty tough but I can get 1k+ high PR backlinks I reckon I might get to Top 3 rather quickly. What I've done so far: Bought 24 high quality articles. SEO Services I'll use: Social Bookmarking Bomb High PR blog posts, all kind. Homepage Backlinks. Secret Sauce for getting authority: 301 redirect an aged PR domain to get the trust rank. Wish me luck, will update soon.