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Car insurance affiliate - why is nobody doing it? Is there no money?

Discussion in 'Black Hat SEO' started by asker1, May 26, 2015.

  1. asker1

    asker1 Registered Member

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    Hi,

    I have never read about anyone doing car insurance affiliate, why is that? You hear a lot about loans etc. but I could find only very little about it, no case studies etc.

    Anyway 1 year ago I decided that I want to create a car insurance affiliate website. I calculated how much money i will make, i got some ridiculous numbers. I have to say that I am from a small EU country, but there could be 1-2 million cars on the road in my country and every car in the EU must have an insurance. So thats a big market, yes?

    I am in the 3rd place for big keywords (translated) like like "car insurance online" "car insurance compare" and for the main keyword "car insurance" i am in place 5-10 (depends). So thats quite great, isnt it? The only problem is that the site makes............50-80 €......... a month! I have around 50 visitors every day. I get 10% from every insurance.

    What could be wrong? Should I just try to push for the first place in Google for most of the keywords and only then i will have enough income from it? Or is there some deeper problem?

    Anyway i am quite sad because i have invested a lot of time into this project, I have met my goals regarding the place in Google i wanted to be and I expected 10 times the money i get from it... sucks :(
     
    Last edited: May 26, 2015
  2. asker1

    asker1 Registered Member

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    Shameless bump :(
     
  3. Capo Dei Capi

    Capo Dei Capi BANNED BANNED

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    Do you have alot of articles to target long tail keywords?
     
  4. asker1

    asker1 Registered Member

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    Not really, but started working on it right now. Do you think thats a big problem?
     
  5. Capo Dei Capi

    Capo Dei Capi BANNED BANNED

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    It probably is since a large portion of searches are using long tail keywords.


    search-demand-curve.jpg
     
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  6. asker1

    asker1 Registered Member

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    Ok I will try to fix that. But hmm, if a typical Joe searches for a car insurance online,then i would think that he uses some main keyword like car insurance online. Or not? For exame that keyword has a monthly search volume of around 500-1000 and i am in third place on that keyword. Could i expect a large difference coming to the first place?
     
  7. asap1

    asap1 BANNED BANNED Jr. VIP

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    First place gets anywhere from 30% - 50%+ of the searches.

    If your not in the top 3 you wont get much.
     
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  8. asker1

    asker1 Registered Member

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    Ok, i will work on that too, so i will try long tail keywords and get a better rank on main keywords.

    But still unsure why nobody else is doing car insurance? Could you give me some examples of someone who is successful in this area? Or why you dont do it? Maybe people just dont trust some random internet company with their car insurance.... Even if i am just an affiliate.
     
  9. Visit

    Visit Senior Member

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    Everybody spends their money on cereal that's why man, it's automatic win. You don't eat cereal? C'mon, it's fundamental.
     
  10. asker1

    asker1 Registered Member

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    Not sure what you mean with this? Is it irony or not? :)

    But you do have to spend money on a car insurance in the EU, there is no way around it.
     
  11. DonnieBrasco

    DonnieBrasco Regular Member

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    Well, i guess that guy doenst had a license plate/insurance, never say never
     
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    Last edited by a moderator: May 18, 2016
  12. bronxbombers

    bronxbombers Junior Member

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    Who are you selling your leads to? I've looked into it to help out a local insurance agent and the competition was pretty fierce in the markets he was looking to target here in the states. He couldn't justify the cost after all was said and done.
     
  13. Ventio

    Ventio Regular Member

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    I dont think 50 visitors a day is enough to see the type of money you expected. in my niche for examples ill need at least 1200 a day to get to where I want to be
     
  14. asker1

    asker1 Registered Member

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    I use an iframe price calculator from a big affiliate company, they do all the backend work including dealing with the insurance companies.

    Interesting, nice to know that. I will try harder.

    Well thats the main problem for me, i wasnt sure if this area is profitable or not, but it looks like its too early to judge that?
     
  15. webhostingproviders

    webhostingproviders Jr. VIP Jr. VIP Premium Member

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    Great Idea, you are right very few people try this.
     
  16. vikiendu

    vikiendu Regular Member

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    not enough traffic.

    If you are in niches, say Beauty, you can create a Facebook fanpage, create a Pinterest pin or join any forums/authority sites...to bring traffic to your money site.

    But the story is difference in niches like Insurance. Ranking matters. People search in Google and that's all. You never see a Facebook fanpage that for insurance purposes, or Pinterest or something like that...

    But wait, you can find some automotive forums and promote you site on it. It's good for sales + SEO purpose. 1 stone 2 birds.

    My 2 cents.
     
  17. dazk2002

    dazk2002 Power Member

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    If you are using KWs in your local language then they will be much easier to rank high for. If you want to rank the KWs in English the competition will be tough and that's why many people won't bother with trying.
     
  18. asker1

    asker1 Registered Member

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    Well I am not sure if you have read all of my posts, but I have written, that I am quite good in Google (but not in place 1) on most of the main keywords and get only pocket change money :(.

    Of course I am doing it in my local language, there is no chance i would rank for those keywords in English.
     
  19. riyajr

    riyajr Junior Member

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    I do insurance too.. Most of the traffic goes to local car insurance keywords.. If you rank for those keywords, you should make pretty good..
     
  20. R0meo

    R0meo Senior Member

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    50 targeted visitors who look for insurance should net way way more that 80 eu a month