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Can I buy a domain name that is the name of a local business?

Discussion in 'Black Hat SEO' started by eredas, Apr 25, 2014.

  1. eredas

    eredas Newbie

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    I want to buy a domain name that is the name of a local business in my area. e.g. "eagle nest apartments", is it legal?
     
  2. vadim911

    vadim911 Junior Member

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    i dont see why not :)
     
  3. eredas

    eredas Newbie

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    Can I put their local yelp reviews etc on the site and discourage people from doing business with them?
     
  4. tony_d

    tony_d Elite Member

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    That's a very different question to that which you originally asked.

    So your original question - can you use a business name for a domain; the answer is yes, but if the owner of the business has rights to the name (trademark, original use, etc) they can take action against you and possibly be successful in doing so.

    As to your other question about discouraging people from trading with a business - if your decision to publish something on your website favors negative information over positive information, that in and of itself is fine (it's editorial discretion), however if you start manufacturing false information, you're in for a whole world of trouble.
     
  5. Paranoid Android

    Paranoid Android Jr. VIP Jr. VIP Premium Member

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    of course you can. You could even sell that domain to the business at a premium.
     
  6. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    How good is your lawyer....?

     
  7. eredas

    eredas Newbie

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    Thanks for the reply. I got ripped off by the business and on checking their reviews in yelp, 90% of their reviews are bad. I want to build a site and use yelp and other reviews as the content - curate their reviews and build links to the site to get it to out rank their site when you search for their business name. I am thinking of domains like "eaglenestapartmentreviews.com" or "dontrentateaglenestapartments.com or even "eaglenestapartments.com"
     
  8. thehelper

    thehelper BANNED BANNED

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    If it's a Big business company they would have TRADEMAKED that name..

    So, you can't buy it..
     
  9. tony_d

    tony_d Elite Member

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    That's not a problem. Content curation affords editorial license, and therefore, you can publish whatever you wish, as long as you're not creating the content.
     
  10. irdeto

    irdeto Regular Member

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    don't waste your time. if the original owner of the business holds any copyright or trademark claims to the name they have every possible chance of seizing that domain back with ICANN.

    In regards to falsifying negative reviews and using their domain - well thats even worse. you can be in a crap load of trouble if you are discovered. karma is a bitch. so i tend to stay away from this sort of activity. as a blackhatter you should have some basic decency and focus on your own efforts rather than ruining others.
     
  11. eredas

    eredas Newbie

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    I am not going to make up any reviews, just going to use what is already in yelp etc. I let most things go, but got ripped off for over $1500 and come to find out exact thing has happened to more people. They are pretty much telling everyone to go take a hike and luring in the next victim.
     
  12. Trepanated

    Trepanated Supreme Member

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    Have you taken any legal steps to get your money back? It's easy for a company to tell a customer to take a hike, but it's not so easy for them to tell a court appointed bailiff the same thing. Even the threat of legal action, or an inexpensive solicitor's letter can have surprisingly effective results.

    With regards to the website, as others have already pointed out, you need to be very careful.

    A safer option would be to buy a domain the company can have no claim over and have the reviews on one or two of the inner pages - and outrank them with those specific pages.
     
  13. WormWH

    WormWH Junior Member

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    Yes, you can buy it. You can also use it, if it's not trademarked. If it's trademarked, you can't use it (you may get sued and you will definitely lose), but if you register a trademarked domain, you can sell it later to the owner. The only thing you can't do is to use it.
     
  14. K.H.R

    K.H.R Jr. VIP Jr. VIP Premium Member

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    seems there is no problem. you can buy.
     
  15. souleclipse

    souleclipse Jr. VIP Jr. VIP Premium Member

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  16. KoolCat

    KoolCat Newbie

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    If it's a small property management group then I seriously doubt they are head hunting
    for people buying a domain in their name or pursue litigation. In my opinion it's better to
    stick to your own game and leave risky names alone.